Waxing UnLyrical

NOVEMBER 21, 2016

Our guests include Denise Chan , the Senior Content & Community Manager at Bitly; Jordan Feise who does digital, events & influencer marketing for Traackr; Corina Manea , Chief Community Officer at SpinSucks & Arment Dietrich and Founder of NutsPR; and Erica Moss , Community Manager at Trello.

Engagement 100

Engagement Banking Eventful Communities 100

Pam Moore

MAY 15, 2019

Influencer marketing is expected to be a $6.5 billion in 2016. Influence marketing is helping brands of all sizes big and small engage their dream customers, ignite communities, increase brand awareness and nurture powerful relationships. If you haven't heard about influence marketing you must have been hiding under a rock.

Influencer 109

Influencer Brands How To Marketing 109

Buffer Social

APRIL 4, 2018

Do you know how much an influencer marketing campaign costs? Or how much you should be paying an influencer? And in truth, there’s no exact science to figuring out how much you should pay influencers, as one social media executive explained to Digiday: “We have no idea what to pay them. ” 1 Digiday , 2016.

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Cost Influencer Social Media Marketing 111

Devumi

JANUARY 17, 2017

In the last few years, Twitter has grown in significance not only online, but also outside of it. The platform had a huge impact on events like the Arab spring of 2011, and the US Presidential elections of 2016. In these, Twitter influencers played a large role in mobilizing people to take action. While you […].

Influencer 60

Influencer Twitter How To Mobile 60

Ignite Social Media

SEPTEMBER 27, 2018

Twitter has been struggling ever since they moved away from their bread and butter of the reverse chronological feed in early 2016. The recent news that Twitter is overrun with fake accounts delivered a massive blow to Twitter’s reputation. Over the last few months, a Twitter clean up has been happening.

Twitter 120

Twitter Reputation B2B Campaign 120

Waxing UnLyrical

MARCH 11, 2016

In April, the #measurePR chat will focus on influencer marketing; best practices, relationship-building, and, of course, how to measure your efforts. Twitter Facebook Google+ LinkedIn #measurePR Recap (March 2016): Meet the Measurement Mavens. Wouldn't you like to be in her kitchen?

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Meeting Comparison Banking Retail 100

Waxing UnLyrical

JUNE 24, 2016

As you might remember, last week I moderated the June #measurePR Twitter chat live from the AMEC International Summit in London. PR has moved fr/ being just the media liaison to the PR influencer w/ all stakeholders incl. Twitter Facebook Google+ LinkedIn #measurePR Recap (June 2016): Live from #AMECSummit.

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Eventful Analysis Banking Curation 105

Talkwalker SM

JANUARY 25, 2016

We dug a little deeper to identify the cream of the crop this year and used Talkwalker social media analytics to gain insights into what social said about Davos 2016. Davos 2016: The Big Picture on Social. The winners of the 2016 Crystal Awards // Image taken from weforum.org. were honored.

Forums 64

Forums Analysis Influencer Social Media 64

Webbiquity SMM

OCTOBER 25, 2016

In 2016, we may very occasionally pay attention to ads, but generally consider them a nuisance. Because of this aversion to ads, using influencers to sell products has become all the rage. Or perhaps you’re looking for new ways to get influencers engaged. Mid-level influencers are more likely respond to you.

Influencer 100

Influencer Marketing SEO Class 100

Sprout Social

AUGUST 25, 2020

If you’re active on Twitter, you’ve probably noticed a blue checkmark associated with various accounts. Being verified on Twitter is somewhat of a status symbol as it indicates that a profile is authentic. The significance of Twitter verification. Before we go any farther, let’s recap on the significance of Twitter verification.

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Twitter Badge Authentication Applications 138

Ignite Social Media

JANUARY 25, 2017

The final months of 2016 brought about a surprise to us as we saw costs relatively flat on the social front. This includes spend using the native buying platforms on Facebook, Pinterest, Twitter and Instagram. What factors influenced gift purchase decisions? What factors did not score as high but still influenced users?

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CPM Discount Buy Cost 60

Talkwalker SM

JUNE 13, 2016

Unless you’ve been living under a rock, you know that UEFA Euro 2016 has begun! Using Talkwalker social media analytics , we have created a live, open data dashboard to uncover unique insights about the discussions surrounding the tournament on Twitter: who are the most discussed players, coaches and celebrities?

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Data Social Media Hashtag Analytics 60

Ignite Social Media

MARCH 21, 2022

The wildly popular social media platform has taken off since its launch in 2016 booming its way to the top of “best of” and “most popular” charts in countries across the world. Talk about the influence of Gen Z – there might be a new king of the internet and — spoiler alert — it’s not Google. It’s astronomical.

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Comparison Newsletter Study Feed 209

Webbiquity SMM

FEBRUARY 27, 2018

Facebook is of course on top, followed by YouTube, Instagram (owned by Facebook), and Twitter. Twitter for breaking news, LinkedIn for professional networking) but below the surface, who’s really using each platform, for what purposes? Just 3% say they communicate with brands using Twitter. ( Image credit: DreamGrow.

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Social Networking Tumblr Tips B2B 223

Ari Herzog

FEBRUARY 5, 2016

How do you know if you are following one too many people on Twitter? What Twitter tools do you use to manage your relationships; and does the tool matter? I asked these questions to seven Twitter users who collectively follow 2.3 I asked these questions to seven Twitter users who collectively follow 2.3

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Meeting Influencer Twitter Tweetdeck 70

Proactive Report

FEBRUARY 24, 2017

The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. Back in November 2016 the shares were $18. Journalists on Twitter.

Twitter 94

Twitter News Influencer Open Source 94

SocMed Sean

FEBRUARY 15, 2022

TikTok's popularity has exploded since its 2016 inception. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns. TikTok Marketing Is Still Inexpensive and Offers Influencer Connectivity. Is TikTok influencer marketing worthwhile?

Trends 147

Trends Strategy Marketing Authentication 147

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms. How to Identify Social Media Influencers.

Influencer 111

Influencer Social Media How To SEO 111

Talkwalker SM

JUNE 29, 2016

In today’s ever-changing landscape of digital media, it’s important to know what the industry’s top thought leaders are sharing as these influencers set the standard for the nascent social media industry. It tells us that users are sharing more and more images on the traditional social networks of Facebook, Twitter, and LinkedIn.

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Analytics Conference Data Mobile 75

Convince & Convert

JANUARY 25, 2017

What’s your Twitter marketing strategy? Was it luck or brilliant Twitter marketing? Twitter Marketing Strategy Insights from 20 Experts. We mined a years’ worth of data from each brand, measuring hashtag usage, most successful tweets, if and how brand ambassadors and influencers were employed, and engagement with customers.

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Strategy Twitter Marketing Hashtag 60

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Strategy 109

Strategy Tips Twitter Marketing 109

Hootsuite

NOVEMBER 25, 2015

Finding the right influencers and building relationships is hugely important for your brand. For every dollar spent on influencer marketing , marketers see a $6.50 You can understand why 84 percent of marketers expect to launch at least one campaign involving an influencer in the next 12 months.

Influencer 76

Influencer Tools Marketing Klout 76

Ignite Social Media

JULY 10, 2020

Influencer Marketing. In simple terms, influencer marketing is allowing a third party to tell your brand story on social media and nobody does it better than influencer marketing agency Carusele in our not so humble opinion. Their ad platform has also improved over the years.

Brands 176

Brands Facebook LinkedIn Influencer 176

Audiense

SEPTEMBER 23, 2016

At FHF we use a measurement model which allows us to align our client’s objectives with KPIs across each stage of the framework: Exposure, engagement, influence, activation and loyalty. Why Have A Kardashian When You Can Have An Influencer? Helen Lawrence , Twitter. Beyond Tweeting: How Can Twitter Fit Into Your Day?

Data 60

Data Influencer Campaign Strategy 60

Talkwalker SM

APRIL 18, 2016

This in essence is the reason why influencer marketing and finding the right influencer is so important for companies in the age of social media. An influencer recommendation is like a supercharged word of mouth mention as these stars of social have vast, engaged followerships hanging on their every word. In which region?

Influencer 60

Influencer Process Overview Marketing 60

Laurel Papworth

JUNE 7, 2016

On Wednesday 3rd August 2016 to Friday 5th August 2016 I am teaching a social media intensive in Sydney. Are you looking for an intensive social media strategy and campaign course with hands on practical setting up of blogs, Facebook, Twitter and other social media tools? See you there! Laptop hire costs are $50 a day.

Course 40

Course Training Social Media Press Release 40

Talkwalker SM

MAY 26, 2016

Images and videos play an ever increasing role in the way people interact on social media, as attested by the rise of visual-oriented platforms such as Instagram, Pinterest and Snapchat, and the increasing visual focus of giants such as Twitter and Facebook. Do you want to see what these influencers are posting about your brand?

Analytics 68

Analytics Influencer Apparel Airlines 68

Socially Sorted

DECEMBER 28, 2015

These are social media and marketing tools I will be taking with me into 2016. Now YOU can use them in 2016 and benefit from them too! . These are, without a doubt, tools that I will be taking with me from 2015 to 2016. Double your Twitter followers the RIGHT way with Social Quant. Image by Shutterstock.

Tools 75

Tools Social Media Marketing Apparel 75

Keyhole.co

APRIL 2, 2024

You might also be interested in comparing your brand mentions against competitors and discovering relevant influencers to help you get the word out. Twitter: Build trust with thought leadership content and offer gated guides for more in-depth reading. Use to: Measure your brand’s visibility and influence in a specific market.

Metrics 52

Metrics Sentiment Analysis Influencer 52

Ari Herzog

FEBRUARY 9, 2016

This Twitter screenshot shows my follower to following ratio during the initial weeks of 2016. This is because I don’t support outdated influence. Why My Twitter Network is Increasing. Related Stories Meet 7 Twitter Influencers Who Follow Millions Unfriend, Defriend, Kill Your Friend 3 Decembers of Twitter Data.

Twitter 70

Twitter Influencer Study Analytics 70

Audiense

MAY 13, 2016

Carlsberg UK is running a Twitter contest to give away UEFA Euro 2016 prizes, Samsung UK is asking us #WhereIsWoolly, and Walkers Crisps is testing our word game knowledge every day. Look for this, and more Twitter trends in our weekly round up. — Carlsberg UK (@CarlsbergUK) May 10, 2016. Carlsberg UK’s #SubMeOn.

Influencer 84

Influencer Campaign Team Twitter 84

Convince & Convert

APRIL 5, 2016

Twitter bring people closer to their peers. Twitter brings people closer to brands. Twitter brings people closer to celebrities. But Twitter also brings citizens closer to their government. Of that group, 186 mayors were on Twitter. 74% of big city mayors are on Twitter. mid-atlantic Twitter battle!).

Twitter 60

Twitter Influencer Analysis List 60

Convince & Convert

FEBRUARY 1, 2018

The 2016 Summer Olympic Games presented an amazing opportunity for the school; we had over 15 student athletes competing. Posted by Indiana University on Tuesday, August 9, 2016. During the 2016 Olympic Games, I watched as Lilly King’s Twitter following grow from a few hundred to tens of thousands.

Sports 115

Sports Reputation Committee Marketing 115

Visually SM

JULY 31, 2020

In 2016 and 2017, a report published by Tubular Insight revealed that the consumption of branded videos increased an impressive 258% on Facebook. Twitter, on the other hand, revealed that tweets that contain videos are nothing less than 10 times more engaging. The influence of social media posts is real. See some options below!

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Social Media Video Company Content 246

Convince & Convert

DECEMBER 26, 2016

Editor’s Note: This post is one of Convince & Convert’s Top 10 Posts of 2016. Some of these “influencers” tend to hype up each new social platform, build an audience base due to first-mover advantage, and then shift to the next platform. Snapchat’s User Base Is Larger Than Twitter, Pinterest, or Linkedin.

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Statistics Tumblr Research Instagram 130

The Social Media Hat

AUGUST 2, 2016

Social Media How 5 Marketing Influencers Are Creating Action on Social Media – And You Can Too. Wouldn't it be nice to have the influence and marketing know-how to grab the attention of your target audience every time you shared something to social media? ABzwP8gDdL — Mark Schaefer (@markwschaefer) July 14, 2016.

Influencer 60

Influencer Social Media Marketing Training 60

Audiense

JULY 22, 2016

One of Britain’s loved baking brands had turned 140 years old, and they’re celebrating on Twitter. and to celebrate, the brand has launched just the right campaign on Twitter. Using a series of Twitter competitions, Warburtons is asking users to answers their questions with a Quote RT and follow them for a chance to win £140.

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Collaboration Campaign Film Team 97