Twist Image

MARCH 23, 2018

On a regular basis, The Long Tales will curate and comment on what has been happening in the world of business innovation. The news of Cambridge Analytica came out back in 2015. Between 2015 and now, we've all leveraged this data as it is. and why you need to care. At what price marketing? Everything Facebook this week, right?

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Issues Journal Retail Reddit 51

Buffer Social

AUGUST 24, 2017

Do you want analytics to measure your performance? Furthermore, the ability to get in-depth analytics on how our content is performing across our feed, Stories, and Live is a major value-add. Instagram suggests profiles to follow and curates relevant posts in Discover, which helps people to find your Instagram profile.

Instagram 111

Instagram Cost Comparison Analytics 111

Social Media Marketing

APRIL 3, 2013

Google and Facebook still lead in digital display earnings, but according to a recent report, Twitter revenues will surpass AOL in 2014 and Microsoft by 2015. Storify is a platform that allows you to curate content from other social networks - videos, tweets, blog posts, etc. and may very well point to the future of content.

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Social Media Flipboard Storify Reddit 160

Convince & Convert

FEBRUARY 1, 2016

2015 was the year of tracking and analyzing the buyer experience and mapping the customer journey. The holistic approach to social media content curation is perhaps the only strategy that involves a give-and-take between brand and buyer. highlight to tweet). Journey Mapping.

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Content Tips Analysis Curation 60

Sprout Social

JUNE 16, 2016

In 2015, 33% of Fortune 500 companies had invested in Instagram–a 13% increase from the previous year. Which benchmarks and Instagram analytics will be used to measure and quantify success? Curate Your Feed. Will your Instagram serve to extend the branded lifestyle that’s already been communicated on your other social channels?

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Instagram Tips UGC Hashtag 40

Sprout Social

NOVEMBER 15, 2016

We recently launched Bambu , an employee advocacy platform that makes it easy for companies to curate content for employees or brand ambassadors to share with their social networks. Once you’ve established yourself on a social platform, use a social media analytics tool to monitor engagement with your account and audience demographics.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Oktopost

APRIL 4, 2023

We curate our feeds and, for the most part, decide who will get that free and regular access to us. A staggering 82% of Gen Z (that’s 1996-2015 for those not up-to-date on their gens) say they find brands that use real photos of their customers more trustworthy. Besides paid ads, our feeds unravel at our discretion.

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Social Media Marketing B2B Banking 118

Rebekah Radice

JUNE 12, 2015

[link] pic.twitter.com/WGtwyRVoiA — Paige Sandhu (@paige_sandhu) May 28, 2015. How can you use Pinterest analytics to better understand your target audience? A2) Look to “Profile Analytics” to see what’s resonated with your audience. Beki Winchel (@bekiweki) June 11, 2015. A1) Optimization. pinchat. —

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Strategy Tips Marketing Storify 131

Myrland Marketing

JULY 6, 2018

Alerts: 70% (87% in 2017, 77% in 2015, 63% in 2014). Newsletters: 59% (67% in 2017, 76% in 2015, 77% in 2014). When producing newsletters , John Matthew Upton , Greentarget’s Director of Digital Strategy & Analytics, recommends using bulleted lists, or short blurbs with links to longer-form content. Research Reports.

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Survey Content Research Curation 54

Hootsuite

FEBRUARY 17, 2022

In 2015 they added “buyable pins,” which were rebranded to Product Pins in 2018. Shop from Style Guides: Pinterest curates their own style guides for popular home decor terms like “living room ideas,’ “mid-century,” “contemporary” and more. Pinterest shopping features. Pinterest has been shopping-friendly for many years.

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How To Metadata HootSuite Retail 111

Buffer Social

SEPTEMBER 6, 2023

💡 Schedule your TikTok videos and reach a new audience with Buffer Plan, create, and schedule content to get more exposure and engagement with Buffer's TikTok scheduling and analytics tools. Check out Spotify There are a plethora of Spotify playlists that curate trending songs TikTok music.

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Trends How To Template Templates 89

Webbiquity SMM

DECEMBER 16, 2014

The image calls out many of the top tools and platforms across the realms of social listening, learning, and adapting, further broken out into more specific groupings like video, social curation, and service networking. ” 7 Multi-Platform Social Media Analytics Tools by RazorSocial. ** 5 STARS. Social Media Marketing Guides.

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Social Media Tumblr Marketing B2B 245

Kikolani

SEPTEMBER 27, 2016

In fact, traditional digital marketing is failing: ad blocker usage grew by 41% between 2014 and 2015, and a Google study found that 56% of ad impressions are never seen by internet users. It then provides insights on how to boost the impact of your content and tailor it to your audience through ROI analytics and content trends.

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Tools Content Marketing ROI 60

Kikolani

SEPTEMBER 27, 2016

In fact, traditional digital marketing is failing: ad blocker usage grew by 41% between 2014 and 2015, and a Google study found that 56% of ad impressions are never seen by internet users. It then provides insights on how to boost the impact of your content and tailor it to your audience through ROI analytics and content trends.

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Tools Content Marketing ROI 60

Unmetric

JULY 26, 2018

From posting over 524 and 565 times on average in 2015 and 2016 respectively, there is a considerable increase in the volume of posts being published. The post Social Media Strategies of Top US Universities appeared first on Unmetric Social Media Analytics Blog. There is no dearth of hashtag campaigns when it comes to universities.

Social Media 120

Social Media Strategy Hashtag Research 120

Unmetric

SEPTEMBER 27, 2019

Luckily, we have a Facebook analytics tool that tracks, among other things, which brands have the most followers. McDonald’s added close to 24 million followers since 2015, a 43% growth in followers with an average of 15K followers added per day! So which are the most followed brands on Facebook in 2019 and how did they get there?

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Brands Facebook Campaign Sports 96

Buffer Social

MAY 23, 2016

Kevan Lee, October 2015. The Google Analytics screenshot below, helps to illustrate our story: Towards the end of 2015, we revealed that we’d lost nearly half of our social referral traffic. It is our greatest marketing asset. And we just keep changing it. And now things have changed again. million sessions per month.

Strategy 64

Strategy Content Publishing News 64

Kikolani

FEBRUARY 6, 2015

Fetching Friday is back for week four of 2015! Content Curation: How to Easily Find Great Content to Share by Michael Stelzner. Quickly See AdWords Performance By Search Query Length In Google Analytics by Ginny Marvin. Each week, I’ll share with you the top posts on online marketing and productivity. Content Marketing.

Products 60

Products Marketing Adwords SEO 60

Buffer Social

JUNE 29, 2016

The company just announced that it will open up a set of business tools including new business profiles, analytics and the ability to create ads from posts directly within the app. Social media analytics tool Quintly analyzed over 5,000 profiles in early 2015 to learn that the average Instagram account posts once per day.

Instagram 105

Instagram Engagement Hashtag How To 105

Audiense

DECEMBER 19, 2016

trillion between 2015 and 2020, with growth expected to be between 27-40%. We can then suggest tweaks for the campaigns based on our analytical findings that will help yield better results. From: How Microsoft uses social analytics, and how you can too ). Analytics keep your finger on the pulse. Rethink how you reach out.

Trends 60

Trends Marketing Forums Microsoft 60

Unmetric

SEPTEMBER 27, 2019

Luckily, we have a Facebook analytics tool that tracks, among other things, which brands have the most followers. McDonald’s added close to 24 million followers since 2015, a 43% growth in followers with an average of 15K followers added per day! So which are the most followed brands on Facebook in 2019 and how did they get there?

Brands 72

Brands Facebook Campaign Sports 72

Convince & Convert

AUGUST 11, 2015

As I’ve written about in the past, the “ album era ” for blogs went away when competition increased and Google Reader was overtaken by Twitter as a curation mechanism. The Economic Benefits of Predictive Analytics. The truth is that most blog posts – and most content of any type, really – fails.

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How To Software B2B Cost 60

Buffer Social

JUNE 9, 2016

Action point: Become a master of content curation. Use tools like Feedly, Pocket and Flipboard to search and curate the best content from hundreds of blogs around the web. One of my favorite ways to identify problems and opportunities to solve through social media is to look at both Google Analytics and social media engagement reports.

Social Media Management 40

Social Media Management Social Media Flipboard Tweetdeck 40

Oktopost

MAY 8, 2023

As of 2020, the number of SaaS apps used by the average business is 10x higher than it was in 2015, according to insights from BetterCloud. Social media produces measurable results Social media marketing requires a holistic approach, but that doesn’t mean it can’t provide clear insights, analytics, and an easily quantifiable ROI.

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Industry Social Media Brands B2B 69

ProBlogger

JULY 11, 2016

I’m going to run through one method I use to do a blog review, but I also have a second suggestion that ProBlogger Editor Stacey Roberts wrote in 2015 that a lot of readers found helpful. How to Do an End of 2015 Blog Audit: Take Stock of What You’ve Achieved and Where You’re Headed by Stacey Roberts. Download the Worksheet.

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Review How To Analysis Blogger 20

Buffer Social

JULY 11, 2016

analytics basics! Innovation: In November 2015 , The New York Times distributed more than 1 million Google Cardboard viewers/glasses to Sunday home delivery subscribers. A heatmap for your Google Analytics. Innovation: Google Analytics’ heatmap feature lets users visualize metrics, like users or revenue, over time.

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Campaign Startup Marketing Curation 40

Convince & Convert

DECEMBER 30, 2014

These 14 popular posts neatly encapsulate what businesses need to do to improve their digital marketing, in 2015 and beyond. This list of 33 digital marketing blogs has been carefully curated by Jay, so you know that you’re getting the good stuff. What will 2015 bring? 9 Best Social Media and Content Marketing Tips From Buffer.

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Marketing Analysis SEO Case Study 145

Sprout Social

OCTOBER 17, 2016

As a result, one of Twitter’s main uses for marketers is curation. You can track this in Google Analytics. For instance, many companies use it purely for sales, while others rely on it for social recruiting or content curation. Curate quality content to share on your feed. You can find this in Google Analytics.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Keyhole.co

FEBRUARY 28, 2023

Gucci posted different memes featuring their products, and then explained each meme in their caption, similarly to how a curator would explain a painting. Keyhole is a real-time conversation tracker that provides keyword and hashtag analytics for Twitter and Instagram. For this campaign, the reactions were mixed. Get started for free.

Meme 52

Meme Engagement Strategy Wikipedia 52

ProBlogger

JULY 28, 2016

This comes from his 78th episode, it’s from May 27, 2015. Were you to look at my back catalog and the stats—I’m on WordPress VIP—or Google Analytics, you would see that my most popular post that each get hundreds of thousands of visits per month were written several years ago. It steadily tends to grow over time.

Content 20

Content Types Examples Publishing 20

ProBlogger

JULY 28, 2016

This comes from his 78th episode, it’s from May 27, 2015. Were you to look at my back catalog and the stats—I’m on WordPress VIP—or Google Analytics, you would see that my most popular post that each get hundreds of thousands of visits per month were written several years ago. It steadily tends to grow over time.

Blogger 20

Blogger Types Examples Content 20

Convince & Convert

NOVEMBER 18, 2015

Or you could go a step further and use something like Google Analytics goals to know exactly which social networks are referring the most paying users for your product or service. We recently launched a Chrome extension that helps our customers curate content right onto their social media editorial calendars in CoSchedule.

Social Media 132

Social Media Marketing How To Social Networking 132

Webbiquity SMM

AUGUST 18, 2012

For those looking to outsource this function to a professional consultant, expect to pay $500-$1,500 for initial page setup and anywhere from $1,000 to $3,000 per month for ongoing content management and curation. the five most popular topics on Pinterest are Venture Capital, Blogging Resources, Crafts, Web Analytics and SEO/Marketing.

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

For those looking to outsource this function to a professional consultant, expect to pay $500-$1,500 for initial page setup and anywhere from $1,000 to $3,000 per month for ongoing content management and curation. the five most popular topics on Pinterest are Venture Capital, Blogging Resources, Crafts, Web Analytics and SEO/Marketing.

Statistics 198

Statistics Social Media B2B Marketing 198

Writtent Blog

JULY 6, 2016

Check out this list of blogging stats we curated for you. Approximately 20% of bloggers rarely or never check the Analytics of their blog. 54% of marketers in 2016 have a mobile-optimized blog, which is apparently different from 2015 (50%) and 2014 (43%). The 2015 estimate has it as follows: 69.7% in 2015 to 96.2%

Strategy 83

Strategy Hubspot B2B Blogger 83