Ari Herzog

JANUARY 8, 2014

You may not know I curate a Twitter list that includes over 300 social media managers and marketing professionals at some of the world’s most well-known organizations. Most of the time their tweets promote their employer, their industry, or social media in general. The below tweets are pure and unfiltered.

Twitter 185

Twitter Chemicals Sports Yahoo 185

The Social Media Incubator

FEBRUARY 5, 2014

5, 2014, CVS, one of the nation’s leading retail pharmacies, announced they would end sales of all tobacco in their 7,600 stores by Oct. They saw more than 10,000 comments on their Facebook post , and without hesitation, responded to nearly all of them. The company also posted their announcement on their Twitter page.

Examples 139

Examples Social Media Strategy Health Care 139

Ari Herzog

FEBRUARY 18, 2014

Pam Moore created a Twitter chat last night and asked people to explain the return on investment of social media. Some responses: One thing I'll offer off the bat: ROI is vital, but not every social activity should have ROI. — Scott Gulbransen (@kcgully) February 19, 2014. Sometimes other KPI.

ROI 154

ROI Social Media Syndication Collaboration 154

Ari Herzog

JANUARY 5, 2014

With over 4,500 people and companies following me on Twitter at @ariherzog , why did I create a new account at @ariherzogdotcom last week and ask people to follow me there instead? With over 8,400 people in a LinkedIn group I manage about social media marketing , why did I create a new group using that dotcom name and ask people to join that?

Social Networking 148

Social Networking LinkedIn Groups Groups 148

Sprout Social

APRIL 7, 2021

According to this rule, only 1% of social media users create content, 9% share, Like, and comment on that original content. Referral traffic is important because you can learn how much of your silent audience is visiting your site thanks to your social media content. Just consider the “90-9-1 Rule”.

Social Media 136

Social Media Content Lurker Metrics 136

Hootsuite

JUNE 25, 2019

A little inspiration goes a long way when it comes to brainstorming social media contest ideas. To get your creative juices flowing, we’ve rounded up more than 20 ideas across Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat— and even TikTok. 7 Social media contest ideas to increase engagement.

Examples 111

Examples Social Media Instagram Hashtag 111

yMarketingMatters

FEBRUARY 8, 2016

There have been some important social media updates in January. These updates will keep you informed of the latest changes to social media channels, and in turn, give you the knowledge to help you optimize and improve social media marketing for your business. Facebook Top U.S. Smartphone App in 2015.

Social Media 100

Social Media URL iPhone iPad 100

Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 But social media marketing spending will rise anyway.

Social Media 100

Social Media Marketing Survey Metrics 100

Bill Hartzer

JULY 11, 2014

In what appears to be yet another Corporate America social media fail, Cottonelle inappropriately used the viral news that LeBron James is returning to Cleveland to tweet out a message to their followers to use Cottonelle brand toilet paper and flushable wipes. Social Media' JustInCase [link]. Thanks Scott.

Social Media 110

Social Media News Types Comments 110

The Realtime Report

APRIL 3, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. Twitter: 241 million monthly active users. if you have additional updates, or a social network that you feel should be on the list. . Complaints Total One-Fifth of Facebook, Twitter Brand Interactions. Twitter: 55% positive, 25% neutral, 20% negative.

Social Networking 170

Social Networking Sentiment Brands Twitter 170

Convince & Convert

JUNE 26, 2014

In partnership with PR News , Cision polled the PR community on their social media usage to find out how they engage, which platforms they utilize, and where they spend ad dollars. To get you started, 360i offers tips on Paid and Earned Media: Building an Integrated Strategy. Share in the comments below!

Study 152

Study Social Media Research Survey 152

Ari Herzog

JULY 17, 2014

July 17, 2014 was the day when I scrolled through the people I was following on Twitter and realized they were a mix of political people, cultural people, social builders , influencers , tomorrow’s leaders , and others. It was the day when I was suddenly following nobody on Twitter. But for now, I need that role.

Twitter 121

Twitter Curation Products List 121

Convince & Convert

JANUARY 23, 2014

From more than 57 million tags of #selfie on Instagram, to being named the Oxford Dictionaries’ 2013 word of the year , the term is now ubiquitous among social media users. But, why should social media users have all the selfie fun? Photo courtesy of the #museumselfie hashtag on Twitter. Social Image of the Week'

Examples 163

Examples Social Media Content Film 163

Webbiquity SMM

FEBRUARY 2, 2015

Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites , the opportunity to increase your site’s online exposure to new customers cannot be ignored. Identifying the appropriate corporate persona and tone via social media.

Social Media 100

Social Media Marketing Hashtag URL 100

Devumi

DECEMBER 3, 2014

Here are a few business mistakes on social media that you can avoid to be sure that you don’t wind up being the wrong kind of Internet famous! Business Mistakes on Social Media: Learn from their #FAIL! The #McDStories campaign was meant to get some free positive PR on their Twitter account. " [link].

Social Media 92

Social Media Hashtag YouTube Video 92

Buffer Social

JULY 20, 2017

Social media is changing. Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales. As Rank Fishkin observed , “Twitter, Facebook, et al. Social media is no longer a megaphone.

Social Media 112

Social Media Engagement Brands Airlines 112

The Realtime Report

JULY 16, 2014

Today marks the official launch of Bubblews (the combination of “bubbles” and “news”), a new social media website that pays its users for each view, like and comment. As users browse other posts, they have the ability to “follow” other users, “star” a post or leave a comment.

Social Networking 175

Social Networking Banking Study Notification 175

Waxing UnLyrical

NOVEMBER 3, 2014

Is social media contributing to political paralysis? Why: How has social media affected modern day politics? In this classic post, Mark Schaefer explores the positive and negative implications of “social polling.” How Do World Leaders Use Twitter? How To Start a Riot With Social Media.

Consultant 170

Consultant Flickr Statistics Study 170

Rebekah Radice

JULY 20, 2015

Do you want to improve social media productivity? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. 6 Habits of Highly Successful Social Media Marketers. #1: Thank you Nicole and team!

Social Media 133

Social Media Marketing Study Activities 133

Convince & Convert

DECEMBER 13, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. We all know that the piece of content you write for Twitter doesn’t necessarily belong on Facebook, but that same mistake still happens constantly. Storytelling in 2014 from Gary Vaynerchuk. .” Listen Now.

Social Media 150

Social Media Content Case Study Retail 150

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Waxing UnLyrical

JULY 14, 2014

12 B2B Content Marketing Examples and Case Studies for 2014. Lee Odden showcases the best campaigns of 2014 thus far. How Your Organization’s CEO Can Use Social Media for Thought Leadership. The 5 Step Guide To Using Social Media in Crisis Management. How NOT to Run Your Social Media.

Campaign 194

Campaign SMS B2B Case Study 194

Devumi

OCTOBER 29, 2014

Twitter are working hard to reward their shareholders…and finally turn a profit. This is, however, leading to a growing user base who are, *sigh*, flocking to Twitter as it begins to more closely resemble the Facebook they know. Later I’ll talk about some other news in new Twitter user land. How cool is that?

News 113

News Twitter Posterous Sports 113

Writtent Blog

MARCH 4, 2014

While some of the content marketing tools trending in 2014 are familiar, many of the rest are brand-new and probably worth adding to your program. You’ll be able to respond to comments, check your metrics, or save ideas directly into your drafts, even if you’re not right in front of your computer. FocusBooster. SocialMention.

Tools 111

Tools Content Marketing WordPress 111

Waxing UnLyrical

FEBRUARY 9, 2015

So I’m taking advantage of WUL to shine the social media spotlight on them. If you haunt any of the PR hashtags on Twitter, chances are you’ve come across Jodi. By her own admission, Bess isn’t (yet) a social media butterfly, but this lady has a resume that packs quite a punch. Jodi Echakowitz.

Social Media 100

Social Media Consultant Flickr Communities 100

Devumi

SEPTEMBER 19, 2014

We talk all the time here on the Devumi Blog about how to make certain social channels work for your business, increase your followers, get more views, and better your investment in social media marketing. Something that we don’t touch on enough is how to choose a social media platform for your marketing style.

Platform 84

Platform Social Media Vimeo How To 84

Buffer Social

OCTOBER 1, 2018

Just a year later, in 2014, it would reach only about six percent of its fans. That means for every 100 fans of a Page, an organic post will reach, on average, only five or fewer people 1 These data are from a research by Social@Ogilvy. Is it the end of organic reach on social media? Twitter algorithm.

Organization 108

Organization Flipboard Social Media Company 108

ProBlogger

AUGUST 12, 2021

The post Optimize Your Social Media For More Traffic and Engagement appeared first on ProBlogger. But this week I want to talk about social media, and how you can use it to get even more traffic and engagement on your blog. The power of social media. A change in direction.

Social Media 47

Social Media Engagement Newsletter Platform 47

Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 140

Social Media Foursquare Journal Flipboard 140

Waxing UnLyrical

FEBRUARY 3, 2014

Social media is all around us, but what does “being social” actually mean? And who’s being social? Bringing the Social Back to Social Media. The New Demographics of Social Media. How Social Media Impacted the 2014 Indian Elections. ” 2.

Consultant 183

Consultant Flickr Social Media Resources 183

Rebekah Radice

APRIL 13, 2015

As a business owner or entrepreneur, using social media to connect and appeal to consumers isn’t always as easy as it seems. This includes a daily content and social media plan , as well as an effective means for management and monitoring. Kickstart a Social Media Strategy. Leverage LinkedIn.

Social Media 130

Social Media Strategy How To Real Estate 130

Talkwalker SM

FEBRUARY 23, 2016

Luxury brands are relative newcomers to social media. Today, 75% of luxury shoppers use social media , according to a 2014 study by the Blackstone Digital Agency. As a preview of this case study, here are three mistakes luxury brands should avoid on social media : Mistake n°1: Post Too Much on Social.

Social Media 60

Social Media Case Study Brands Fashion 60

Waxing UnLyrical

DECEMBER 16, 2013

As many of you know, I started the #measurePR Twitter chat back in 2010. And don’t forget to join us for the next #measurePR chat on January 7, 2014, from 12-1 pm ET… and which I will be curating all the way from India! Hashtag Gone Wild: How JPMorgan Chase’s Twitter Chat Went Awry #ASKJPM. Happy Monday!

Storify 216

Storify Press Release Case Study Hashtag 216

Ignite Social Media

AUGUST 23, 2016

Does everyone on your Twitter timeline seem to be obsessed with a new movie, television show, or mobile app? Trends can be found everywhere but social media is the best place to find the freshest and most relevant trends today. Hopping on an old social media trend (i.e. Go catch em somewhere else, man.

Trends 60

Trends Social Media Brands Hashtag 60

ProBlogger

JANUARY 1, 2014

Today we encourage you to take stock of your social media habits – are they working for you? Smarter Traffic (and Revenue) Building Through Social Media” first appeared in January 2013. Smarter Traffic (and Revenue) Building Through Social Media” first appeared in January 2013.

Social Media 49

Social Media Case Study Analysis Social Networking 49

The Realtime Report

JUNE 16, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. Twitter: 255 million monthly active users. if you have additional updates, or a social network that you feel should be on the list. . AllFacebook reported the “top five social moments” from Thursday: Neymar scores Brazil’s first goal to tie the match.

Social Networking 175

Social Networking Tumblr Statistics Reddit 175

Ari Herzog

JANUARY 30, 2014

— Ari Herzog (@ariherzog) January 30, 2014. — United Nations (@UN) January 30, 2014. If you were inspired, please add a comment and sign up to receive blog posts by email. Media Twitter' They’re now sharing pictures, using hashtags, and mentioning others. Not from the UN, in any case.

Hashtag 137

Hashtag Social Networking Review Twitter 137