Waxing UnLyrical

MARCH 22, 2013

Wouldn’t this be one of the basic marketing mistakes to avoid ? Daniel Honigman (@DanielHonigman) March 22, 2013. . Daniel Honigman (@DanielHonigman) March 22, 2013. shonali — Deb Lee (@SohoTechTraing) March 22, 2013. Julia Angelen Zunich (@JulesZunichPR) March 22, 2013.

Brands 273

Brands Consultant LinkedIn Yahoo 273

Waxing UnLyrical

MAY 29, 2013

I was a little rusty, as this was my first guest host of a chat in 2013. As always the full #measurePR Transcript, May 14, 2013 is available. Jen Zingsheim is Vice President of Products and Services for eOutreach , driving product development plans to better meet the needs of public relations and marketing professionals.

Klout 225

Klout Analysis Influencer Conversation 225

Waxing UnLyrical

DECEMBER 11, 2013

Ed: A version of this post originally ran on September 20, 2013 on Vikypedia.in. dollar (as of December 1, 2013). Due to tight marketing spends, even advertisers are shortening their commercials while maintaining or increasing the number of times they are aired, to ensure maximum spread for their ad spends.

comScore 199

comScore Smart Phone SMS Advertising 199

Waxing UnLyrical

JANUARY 29, 2013

Beth Kanter (@kanter) January 22, 2013. on what it is about measurement that appeals: A1: I found it fascinating to actually show that your efforts are in fact producing results #measurepr — Rachael Seda (@rachaelseda) January 22, 2013. Beth Kanter (@kanter) January 22, 2013. Beth Kanter (@kanter) January 22, 2013.

Case Study 177

Case Study Consultant Upcoming Travel 177

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Mary Wascavage is a Philadelphia-based public relations and marketing professional. I love a good idiom.

Creative Commons 242

Creative Commons Conference Sports LinkedIn 242

Waxing UnLyrical

FEBRUARY 25, 2013

It’s important to have a consistent global approach but respect needs of local markets which run at different speeds. Richard Bagnall (@richardbagnall) February 19, 2013. Fleurie Amorette (@FleurieFM) February 19, 2013. And to make sure that the pr measurement provided is future looking and can drive strategy.

Storify 200

Storify Handbook Consultant Reputation 200

Waxing UnLyrical

DECEMBER 22, 2014

Get inspired by Laura Click ‘s suggestions from 2013 that still remain relevant today. 3 Essential Tips for Digital Marketers. In this post for Top Rank Marketing , Brooke Furry explores how digital marketers can prevent burn out by improving personal health, professional habits, and creative pursuits.

WordPress 184

WordPress Consultant Flickr Eventful 184

Waxing UnLyrical

JANUARY 13, 2014

Content Shock: Why content marketing is not a sustainable strategy. Why: Content marketing may be one of the hottest marketing trends around, but that is slowly changing. Mark Schaefer offers insight into the future of content marketing and what you need to know to be prepared for the future.

Consultant 196

Consultant Flickr Resources LinkedIn 196

Waxing UnLyrical

FEBRUARY 5, 2014

Having persuaded Rod, Pete moved on to the larger market. Pete and Rod created packaging for the product and took an internet marketing approach. After auditing a class on internet marketing, they paid the professor of their course to create a website for them. The business was consistent, slow, and consistently slow until 2013.

Startup 237

Startup Class Eventful Retail 237

Waxing UnLyrical

JANUARY 24, 2013

How can PR professionals harness the power of big data to support customer service, PR and marketing efforts? million users, marketers and PR professionals can use Waze to obtain valuable information, especially during a crisis. It refers to the ability to collect large sets of complex data that are normally difficult to filter.

Data 230

Data Sysomos Sentiment Analytics 230

Waxing UnLyrical

FEBRUARY 4, 2013

While it’s technically not my first speaking engagement for 2013 (though it is the first public one), I am anticipating xPotomac (Feb. I do think social scoring has a place in our marketing efforts; just not the only one. 25 in DC) rather eagerly. With some trepidation as well, but definitely anticipation too.

Communities 199

Communities Influencer List Consultant 199

Waxing UnLyrical

DECEMBER 16, 2013

Why: A classic from the WUL vault, this recap features the first #measurePR chat of 2013. And don’t forget to mark your calendars for the first chat of 2014, when Eric Wittlake , who publishes the incredibly smart blog B2B Digital Marketing , will be our special guest. Count What Counts: #measurePR Words to Live By.

Storify 216

Storify Press Release Case Study Hashtag 216

Waxing UnLyrical

NOVEMBER 27, 2012

2013 will see us start anew! Jen Zingsheim is Vice President of Products and Services for eOutreach , driving product development plans to better meet the needs of public relations and marketing professionals. I know we’ve been choppy with the chat this year, so thank you for hanging in there with us. 11, 12-1 pm ET.).

Analysis 198

Analysis Metrics Questions Communities 198

Waxing UnLyrical

NOVEMBER 30, 2016

In a world that’s saturated with marketing, it’s more important than ever for brands to make a lasting impression with their customers. Just think about their 2013 commercial that reached millions of views within four days of its online release. Relationships are solid gold to a marketer. Who’s doing it right?

Brands 100

Brands Loyalty Authentication Statistics 100

Waxing UnLyrical

MAY 23, 2019

Evidence of volunteerism’s physical effects can be found in a study from Carnegie Mellon University, published in 2013 in Psychology and Aging. She is an active speaker and gives workshops for other non-profits and university communications students on the subjects of non-profit marketing and women’s leadership.

Ensembli 149

Ensembli Training Eventful Communities 149

Waxing UnLyrical

MAY 27, 2015

Thought leadership is content marketing that taps into the talent, experience and passion within your business to consistently answer the monumental questions on the minds of your target audience, on specific subject matter. Whole Foods has positioned itself as a leader; it’s not just the corner market and a place to buy food.

Buy 100

Buy Flickr Apple Authentication 100

Waxing UnLyrical

MARCH 8, 2013

Photo © European Union 2013 – European Parliament, via Flickr (CC ). Last month, Web.com and NAWBO released the findings of an interesting survey that looked at what matters to women business owners in 2013. But at least the day helps to call attention to notable issues surrounding women – half the world’s population.

Case Study 240

Case Study Project Issues Insurance 240

Waxing UnLyrical

MARCH 6, 2013

Do you know how your favorite brands measure up on the issues that matter to you? We hear a lot these days about how brands are working hard to become more green; “sustainability” is the new black. But just how green – or black – are big food brands?

Twine 246

Twine Brands Policies Campaign 246

Waxing UnLyrical

JUNE 25, 2014

” When HMV fired 60 staff members in January 2013, a staff member hijacked their official account to send a series of devastating tweets. In the midst of the drama, the marketing director had no idea how to shut down the account. Controlling access to your brand’s accounts is an aspect of “taking it seriously.”

Social Media 208

Social Media Hashtag Campaign Flickr 208

Waxing UnLyrical

DECEMBER 13, 2013

I wasn’t able to attend in 2013, but I heard rave reviews. Traackr’s The Engagers: 2013 Edition. Not only is this a terrific e-magazine of 16 interviews with some of “Earth’s Mightiest Marketers” (somehow I got mixed up with that bunch, whaaaaa??? ) Events that will inspire you: 7.

Conference 276

Conference Price Hotels Newsletter 276

Waxing UnLyrical

MARCH 21, 2014

More than $19M online donations were processed on #GivingTuesday in 2013. Because of that, content marketing is a huge crowd funding tactic that demonstrates success. Sixty-one percent of our campaigns that have raised funds use content marketing as part of their campaigns. Content really does rule. ” Tip #8.

Community building 245

Community building Consultant Campaign Communities 245

Waxing UnLyrical

FEBRUARY 5, 2016

Of course, they’re still marketing the show, the videos, the replays, the products, the look… that won’t (shouldn’t) stop any time soon. Last year, I spent a lot of time designing and creating content for an influencer marketing course – an educational program – that Traackr decided to launch.

Collaboration 100

Collaboration Influencer Communities Consultant 100

Waxing UnLyrical

JULY 17, 2015

percent of Hispanics/Latinos possess jobs in the fields of advertising, marketing and public relations.” As of 2011, the BLS reported that only 8.7 percent of African-American/Blacks, 7.3 percent of Asian-Americans/Pacific Islanders and 15.3 ” ~ Global Alliance.

Issues 100

Issues Committee Report Industry 100