Social Media Marketing

APRIL 3, 2013

Some examples include: continuous product development, deeper customer relationships, more transparency, and measurement of influence, not impressions. Typically reserved to the right column, Facebook just announced that these targeted ads will now come to the News Feed. More on content marketing: Writing sucks, and it’s hard.

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Buffer Social

SEPTEMBER 10, 2018

Back in 2013, Jay worked at Bigcommerce, an e-commerce software provider where he learned about what it takes to have a successful online business. In the Instagram feed, Kettlebell Kings focuses on sharing educational content and workout examples — this strategy has helped it to amass an audience of over 79,000 followers.

Instagram 108

Instagram Strategy Feed Feedly 108

Buffer Social

FEBRUARY 3, 2019

Back in 2013, Jay worked at Bigcommerce, an e-commerce software provider where he learned about what it takes to have a successful online business. In the Instagram feed, Kettlebell Kings focuses on sharing educational content and workout examples — this strategy has helped it to amass an audience of over 79,000 followers.

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Instagram Strategy How To Feed 100

Mindjumpers

MARCH 5, 2014

The population is extremely mobile-centric, which has lead brands to focus their energy on engaging consumers through social media on mobile devices. As of 2013, Facebook users in Japan reached 22 million and Mixi has been experiencing a steady decline in users ever since. As an example, users can send stamps.

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Social Media Mobile MySpace Trends 200

Sprout Social

DECEMBER 8, 2020

Between 2013 and 2018, video consumption online has increased at an average of 32% per year. For example, Facebook livestreams can be as long as 8 hours. One study found that if you want higher engagement, 2 to 5 minutes was the range to aim for. Instagram feed videos are recommended at 26 seconds. Live videos.

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Video Social Media Study Instagram 126

The Realtime Report

AUGUST 29, 2012

” The report lays out the method behind Ben & Jerry’s engagement with audiences across its social media platforms, leading with more than 4 million fans on Facebook. Simply Measured highlights one of Ben & Jerry’s basic formulas for driving fan engagement: the new flavor. An average of 300+ engagements each.

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Sample Samples Case Study Hotels 180

Idaconcpts

FEBRUARY 15, 2013

million units, which was a record, and worldwide smartphone sales to end users have been predicted to reach 1 billion in 2013. For example, customers attending an event organized by a company can see virtual participation from company officials who are not physically present at the event. Why businesses should use Instagram?

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Buffer Social

JUNE 21, 2018

For an example of Loewy’s theory in action, look no further than Instagram. And in 2013, we might all have been thinking, “I’d never watch a 15-minute show on Instagram.” Then, in 2013, videos were added, allowing users to share 15-second clips to their Instagram feed. But now, it feels like a natural progression.

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Oktopost

MARCH 7, 2022

Social listening is the act of monitoring feeds and platforms for references to your brand, products, competitors, and related keywords, and then taking the extra step to analyze and comprehend what’s being said, who’s saying it, and why, so that you can take action based on that information. Engaging Customers. Share of Voice.

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SocMed Sean

MAY 30, 2018

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. Examples would be #LifeAtDisney or #sbuxjobs. Multiple Accounts.

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Social Media Hashtag LinkedIn Instagram 232

Buffer Social

FEBRUARY 3, 2019

Back in 2013, Jay worked at Bigcommerce, an e-commerce software provider where he learned about what it takes to have a successful online business. In the Instagram feed, Kettlebell Kings focuses on sharing educational content and workout examples — this strategy has helped it to amass an audience of over 79,000 followers.

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Instagram Strategy How To Feed 64

Buffer Social

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). So how does each of the social media algorithms work?

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Organization Flipboard Social Media Company 108

Socialmedia.biz

JUNE 9, 2018

Why Do People Stop Engaging? Before we get into the principles of a fresh, relevant, and successful social media, it is important to address why your engagement and/or follower count has decreased. In the early days of Instagram, circa January 2013, there were only about 90 million users. Stand Out in a Crowd. Stay Relevant.

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Social Media Hashtag Fashion Travel 69

Unmetric

AUGUST 2, 2019

So what are they offering to keep their audience engaged? The brand’s content strategy centers around behind-the-scenes photos of fashion shows, product promotions, and new product launches that boost their engagement rates. Launched in 2013, Huda Beauty has seen consistent growth on Instagram. Fashion dominates Instagram.

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Instagram Brands Fashion Sports 155

Oktopost

MARCH 5, 2019

What about Oreo’s social media team capturing the moment when the lights went out during the 2013 Super Bowl? We’ll get back to analyzing specific examples later. The famous Oreo tweet from above is a great example. Before we get into more detail with B2B, let’s look at a couple more successful B2C examples.

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Sprout Social

MAY 21, 2019

Since then, the platform has maintained and grown the highly engaged audience that helped it reach that initial milestone. The male audience share has also increased over time from 14% in 2013 to 20.5% On most social media channels, it’s crucial to find the balance between promotional and engaging content. As of 2019, 79.5%

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Convince & Convert

NOVEMBER 1, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. They can turn off their televisions, unfollow you on Twitter and RSS feeds, unlike you on Facebook, unsubscribe from your email lists. Is engagement moving up or down? Listen Now. Tweetable Moments.

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RSS Social Media Engagement Retail 127

Kikolani

JUNE 14, 2013

These 5 examples show you how. 20 Plus Tips on How to Optimize Your Presentations & Public Speaking – Improve audience engagement and sharing by optimizing your public speaking and presentations with these 20 plus tips. These 5 examples show you how. Need some examples of how to do egobait effectively?

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Ignite Social Media

JULY 24, 2018

There are some great photos over on his Instagram feed if you just want to drool over cars and trucks. Launching his blog in 2013, Christian documents his day-to-day living between New York and the Caribbean. His blog engages the finest connoisseurs with content that speaks to their passion. The Gentleman Racer. Life, Tailored.

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Influencer Travel Fashion Blogger 113

Buffer Social

JULY 6, 2017

Mistakes that have cost us reach and engagement, maybe even fans and customers. Posting less 3X our reach and engagement. When we posted less (once or twice per day) to our Facebook Page, our reach and engagement increased by three-fold. Tailored content for each platform increases reach and engagement.

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Social Media Curation UGC Instagram 112

Buffer Social

JUNE 18, 2018

For example, if something awesome is happening in the shop or if we have something unique that pops up, it’s really easy to insert that into the schedule. So now we’re sprinkling these into our feeds to feature other people’s viewpoints of the Foster vision.” – Nicholas. 2013 : year founded by Jonathan Moore and Nicholas Pidek.

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Communities Company Social Media Case Study 95

Kikolani

MAY 17, 2013

5 Ways to Bond with Your Blog’s Audience – Today I’m sharing five tips to engage with your readers, make them feel at home, and to turn your blog into a nice and warm get-togethers. The 2013 YouTube Marketing Guide – How does a company that sells blenders attract over 220 million views on YouTube? Business / Career.

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Buffer Social

AUGUST 2, 2016

The feature feels much like Snapchat Stories, a Snapchat feature that was introduced in 2013 and a pivotal part of the company’s growth. Content shared to stories also won’t appear on your profile grid or in the main Instagram feed. What might this mean for marketers (and for social media)? How often people share on Instagram.

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Instagram Brands Feed Feedly 40

Convince & Convert

JANUARY 24, 2014

Lauren Salazar , Director of Social Media for Weight Watchers , joins the Social Pros Podcast this week to discuss empowering the customer service team to embrace social as a tool, gamification as a way to engage customers socially, and how Weight Watchers has already embraced wearable technology. The RSS feed is: [link]. Listen Now.

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Buffer Social

FEBRUARY 21, 2018

With the shift in social media usage in the recent years, closed communities such as Facebook Groups and LinkedIn Groups might be the next best way to engage your audience. There’s a significant shift from simply broadcasting marketing messages to engaging fans. Read on to find out more. Why LinkedIn Groups.

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Kikolani

DECEMBER 7, 2012

100+ Social Media and Content Marketing Predictions for 2013 – There is no better way to start off December than to look ahead to next year. With that, we share our Social Media and Content Marketing Predictions for 2013. With that, we share our Social Media and Content Marketing Predictions for 2013.

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Mashup Resources Remix Google Reader 122

Convince & Convert

NOVEMBER 8, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. “My real responsibility is making sure that we’re engaging in a meaningful way.” Listen Now. Click the play button to listen here: Download the audio file: [link]. Find us on iTunes: [link].

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Curation Web 2.0 Case Study Social Media 141

Convince & Convert

OCTOBER 11, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. For example, Horizon is mom-and-kids focused ; Silk has vegetarian, plant-based lifestyle followers; and International Delight is all about the joy of coffee. Listen Now. Find us on iTunes: [link]. via WhiteWave.

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Convince & Convert

AUGUST 23, 2013

They also have an amazing free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. For example, posting to Amerifirst’s popular Pinterest page takes just a few moments but has a strong ROI because every post keeps the 3,000+ followers so engaged. Listen Now .

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Advertising Marketing How To Education 132

Dave Fleet

FEBRUARY 16, 2016

Companies realized the opportunity presented by engaging with their customers through these new channels, but we were still in a time when simply creating a Twitter or Facebook account would make headlines. Between 2010 and 2013 (or so), we saw things slow slightly.

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Mobile Trends Compete Loyalty 105

Proactive Report

MAY 5, 2014

And mobile Twitter users are more engaged. Only 3 of the Top Ten on the 2013 Inc. Here are some examples of what brands have done with this new look. . There only place it is seen in on your feed, and you’re the only one who sees that. Think about how it will look on mobile phones. How to Upload the New Header.

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Buffer Social

JANUARY 12, 2018

Here’s an example of how this looks when sharing from Safari on iOS: For iOS, you’ll first have to turn on the extension. Posts Report: You’ll see a history of your published posts and each of their key engagement metrics. Read more about the Post Report here.). Read more about the Overview Report here.).

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Mobile Social Media Tips Marketing 95

Sprout Social

NOVEMBER 15, 2016

In fact, social media’s influence runs deeper than customer engagement. For example: Newsletter sign-ups. In a 2013 study , 41% of respondents said employees are the most credible source of information regarding a business. Adobe is a great example of a brand that sees the value in empowering employees to become brand advocates.

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Social Media ROI Loyalty Social Networking 40

Webbiquity SMM

DECEMBER 17, 2013

It’s one thing to provide a laundry list of things-to-do to create great content, but quite another to show (and then break down) an exceptional example, as the delightful Ann Handley does here, with a nicely done video involving Cisco networking gear, and beer. 3: 18 of the Best Content Marketing Strategy Guides of 2013. #4:

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Twist Image

NOVEMBER 28, 2015

Brands may spend more time thinking about what they're creating, instead of flooding the feeds with nonsense that might turn of people from the platform (good for users). . Marketing is a game of real estate (a topic I dug deep into while writing my second business book, CTRL ALT Delete , which was published in 2013). branded content.

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Buffer Social

JANUARY 10, 2017

Estimated action rates – calculated by how likely Facebook thinks a person will take the action you are optimizing for with your ad (for example visiting your website or downloading your app). Facebook Marketing Partners, Ambush and Salesforce both found similar trends while studying data from different years (2013, 2014, and 2015).

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Social Media Strategies Summit

NOVEMBER 18, 2022

Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. It’s also more algorithmically driven than the other platforms, with the For You feed recommending content based on your previous engagement habits. Write an engaging bio. Add a link.

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Social Media Strategy Influencer LinkedIn 240