yMarketingMatters

JUNE 4, 2013

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Content Must Be Quality & Personalized. You are generating top quality quality content.

Trends 100

Trends Smart Phone Marketing Mobile 100

The Realtime Report

JANUARY 9, 2014

Which US newspaper do you think is tops on Twitter? These top three received the most mentions on Twitter in 2013; USA Today and the Washington Post also dominated the list of the top 10 most-tweeted newspaper website stories in 2013. Clearly, users are consuming – and sharing – news via Twitter.

Twitter 195

Twitter Press Release Statistics Journal 195

Bill Hartzer

DECEMBER 31, 2013

Well, here it is, December 31st, 2013, the evening is drawing to a close. Not that 2013 was a bad year, or that it was actually an odd (unlucky 13) year. And boy did I deal with it: My most memorable (at least for me) blog post of 2013 was one of those. So in 2013, I saw a big change. place where it all happens.

Domain Name 120

Domain Name SEO Forums Engineering 120

Social Media Marketing

MAY 22, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Yahoo Privacy Flipboard 167

The Realtime Report

JANUARY 3, 2014

Twitter: over 218 million monthly active users. via Twitter. Reddit Earns 56 Billion Pageviews in 2013. 2013 was a big year for Reddit. Reddit users are spreading the wealth among posts; out of over 40 million posts in 2013, the most popular post had just 3.6 Facebook: 1.19 billion monthly active users.

Reddit 149

Reddit Social Networking Tumblr Statistics 149

Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 140

Social Media Foursquare Journal Flipboard 140

Webbiquity SMM

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013.

Social Media 245

Social Media B2B Marketing SEO 245

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Why does your brand need a content studio?

Social Media 160

Social Media Automotive Klout Flipboard 160

Social Media Marketing

JUNE 12, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 130

Social Media Metadata Flipboard Metrics 130

Social Media Marketing

JULY 18, 2013

How to turn customers into advocates, a surprising number of people won’t take action based on TV ads, the progress of social business, WeChat is in the sites of Chinese telcos, measuring sponsorship effectiveness, the role of PR in sponsored content, the #2 concern of the C-suite and more, it’s This Week in Social Media.

Social Media 167

Social Media Flipboard Hashtag Metrics 167

Social Media Marketing

MAY 15, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. of internet users in 2013 to 54.7%

Social Media 162

Social Media Flipboard Social Networking Foursquare 162

Bill Hartzer

NOVEMBER 27, 2013

It’s the day before Thanksgiving, November 27, 2013, and that’s got me thinking: as an SEO in 2013, what should we be thankful for? They’re just things that I really think we, as SEOs in 2013, should be thankful for. Maybe we might even be media attention whores or we might actually be building content.

SEO 127

SEO Engineering Fashion Sites 127

Social Media Marketing

JUNE 28, 2012

Well, we're about to do it again for the launch of the 2013 Ford Fusion , which we revealed at the 2012 North American International Auto Show, where we debuted it to 2,500 media, including 150 bloggers we hosted from around the world who produced some amazing content. Why Transmedia for the 2013 Ford Fusion?

Case Study 167

Case Study Flickr Team Social Media 167

Diva Marketing Blog

FEBRUARY 3, 2013

When The Baltimore Ravens might be walking way with the 2013 Superbowl win, but when it came to social media marketing Oreo won the viral prize with a simple tweet. When the lights went out in the Super Dome tonight the savvy Oreo Twitter team had a brilliant light bulb moment. might it have been different from Twitter?

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Team Twitter Comparison ROI 103

Convince & Convert

SEPTEMBER 22, 2013

Sprint (@sprint) September 20, 2013. 27 (@LachonPhillips) September 20, 2013. Matt M — T-Mobile (@TMobile) September 20, 2013. If you’re going to try to pick off your competitors’ customers on Twitter one-by-one, you probably should do so with very clear information and calls-to-action. What is #teammagenta?

Case Study 155

Case Study Twitter Brands Mobile 155

Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. Don''t believe me?

Social Media 165

Social Media Tumblr Authentication comScore 165

Ignite Social Media

MAY 4, 2020

Ephemeral, or disappearing, content in the form of Stories is taking center stage in the digital world. Recently, LinkedIn and Twitter were the latest to announce the launch of a stories format on their channels. Twitter, LinkedIn, and YouTube now have their own Stories feature. Stories on Facebook were rather slow to take off.

Social Media 121

Social Media Brands Content Real Estate 121

Convince & Convert

JANUARY 23, 2014

Whether you love or hate ‘em, there’s no doubting that 2013 was a big year for the selfie. From more than 57 million tags of #selfie on Instagram, to being named the Oxford Dictionaries’ 2013 word of the year , the term is now ubiquitous among social media users. Photo courtesy of the #museumselfie hashtag on Twitter.

Examples 163

Examples Social Media Content Film 163

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. Facebook’s Q2 earnings show mobile growth, U.S.

Social Media 162

Social Media Flipboard Journal comScore 162

Mindjumpers

JUNE 12, 2013

Agencies need to define and drive relationships for brands by developing content that will engage audiences and motivate them. Technology : Insights on the technology that will enable agencies to provide clients with scalable content marketing and production. Take part in the discussion on Twitter by using the hashtag #futureagency. >

Report 244

Report Nielsen Overview Compete 244

Social Media Marketing

AUGUST 16, 2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media. A roundup of relevant links affecting our industry.

Social Media 167

Social Media Flipboard Press Release Trends 167

SocMed Sean

SEPTEMBER 4, 2013

To better understand how others felt about the topic, I posed a question on Twitter: Should #healthcare professionals tweet & post? Nicholson (@SocMedSean) August 12, 2013 the response was a great conversation with several folks who are passionate about the topic. I’d love to hear what YOU think [link] — Sean R.

Health Care 270

Health Care Privacy Insurance Training 270

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Social Media Marketing

JUNE 19, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 137

Social Media Yahoo Flipboard Flickr 137

Social Media Marketing

AUGUST 8, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Nielsen Press Release News 167

Convince & Convert

JANUARY 2, 2014

We’ve experimented with lots of different content marketing methods at Buffer, so I wanted to share with you 9 of the best ways we’ve found to increase engagement and improve your content strategy. Share Images on Twitter: Increase Retweets by 150%. Share Content More Than Once. More Traffic.

Social Media 168

Social Media Content Tips Marketing 168

Mindjumpers

DECEMBER 20, 2013

2013 is coming to an end after what has been an interesting year for social media and we think that 2014 isn’t going to be any less interesting. Most of us have realized that real time content has the potential to engage a large part of the fan base and go viral. It’s all about visual content. Real time is king.

Social Media 269

Social Media Tumblr Smart Phone Mobile 269

Convince & Convert

DECEMBER 26, 2013

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Twitter’s new Nearby feature that will give users the option of seeing tweets from other users in the vicinity. I see two scenarios where Twitter Nearby could be useful. Today, of course, Twitter will enable you to target by city.

Twitter 144

Twitter Avatar Foursquare Journal 144

Convince & Convert

JUNE 5, 2013

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Twitter’s new, direct response program.Twitter has displayed “cards” for quite some time. Lowe’s (@Lowes) May 30, 2013. Easy Email Subscription via Twitter. Social Media Controversies Addressed, Fresh Each Week. v/bYwJZ7JrrEK.

Vocus 140

Vocus Twitter Marketing Hubspot 140

Twist Image

MAY 16, 2013

Too many inexperienced marketing professionals are pawning off social media editorial content calendars and tone and manner for tweets, blog posts and Facebook as some kind of social media strategy. It''s true that sometimes people like a brand on Facebook or retweet a promoted tweet on Twitter. editorial content. Big, big work.

Advertising 111

Advertising Research Data Survey 111

Proactive Report

AUGUST 14, 2013

Webinar August 28, 2013, Sally Falkow APR and Lisa Buyer discuss the new Google rules for writing a press release. Back in 2006 a few very smart PR folk recognized the need for PR content to be found online and that search engine optimization would become a necessary PR skill. See the PR Content Timeline. Register here.

Press Release 80

Press Release How To SEO News 80

Twist Image

DECEMBER 22, 2013

It there is one new service marketers felt that they had to wrap their heads around in 2013, it was content marketing. In fact, one could argue that content marketing is the new social media. Pulizzi is the founder of the Content Marketing Institute and SocialTract. Get Customers and Managing Content Marketing ).

Content 79

Content Marketing Blogger Advertising 79

Convince & Convert

DECEMBER 13, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. We all know that the piece of content you write for Twitter doesn’t necessarily belong on Facebook, but that same mistake still happens constantly.

Social Media 150

Social Media Content Case Study Retail 150

Sherrilynne Starkie

MAY 12, 2013

We've been building a YouTube partner program since 2007 that enables content creators to earn revenue for their creativity. May 8th, 2013 by Joe Fernandez I have always been a firm believer that everyone has Klout. Mothers'' Day advice from Twitter. Related posts: HMV’s twitter nightmare.

Social Media 290

Social Media Klout YouTube LinkedIn 290

Twist Image

FEBRUARY 21, 2013

This does not spell the end for social media, but there is a common thought in the digital universe that goes like this: create relevant content and consumers will continue to connect with your brand. It's more than content. In fact, they just replaced their blogs with Twitter feeds and Facebook pages. Going forward.

Content 107

Content YouTube Loyalty Retail 107

Kikolani

MARCH 18, 2013

This week, I had the privilege of taking a new Twitter tool for a spin. Nestivity (currently in beta) takes your Twitter engagement to a whole new level by encouraging people to engage in conversations and making those conversations easy to follow by placing them in a threaded discussion form. Build your Twitter following.

Engagement 167

Engagement Twitter Klout How To 167

Convince & Convert

JANUARY 10, 2014

to discuss the undeniable power of excellent curation, delivering content to users that is perfect for the moment, and what makes people hit the “share” button. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. “It’s about content that is perfect for the context.”

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Curation Content Vimeo Yahoo 131