The Realtime Report

DECEMBER 27, 2012

If 2012 was the year influencer marketing emerged on the social media marketing scene, 2013 will bring more structure, best practices and better frameworks for leveraging online influencers across marketing initiatives. Let us know how you’re planning to use influencer marketing to boost your results in 2013!

Influencer 195

Influencer Products Marketing How To 195

agora pulse

JANUARY 4, 2017

As social media marketers, we are often asked how often we post to our Facebook pages. And how often you post to Facebook is probably different than the last social media manager you spoke with. In 2013, the way Facebook weighted content changed. My answer to this FAQ is probably different from yours.

Facebook 128

Facebook FAQ Study Types 128

Idaconcpts

FEBRUARY 15, 2013

million units, which was a record, and worldwide smartphone sales to end users have been predicted to reach 1 billion in 2013. Hootsuite is a social media management app that businesses can use to increase their social media presence.

Brands 177

Brands Foursquare HootSuite Tumblr 177

Socialmedia.biz

JULY 9, 2018

However, the precise nature of the ever-evolving social media usage by a company’s employees is not only rife with uncertainty, but also poses significant risk assessment challenges. What is a Social Media Policy? Posting provocative, derogatory, slanderous or inflammatory content.

Policies 70

Policies Social Media How To Privacy 70

Convince & Convert

DECEMBER 6, 2013

Kevin Hunt , Corporate Social Media Manager at General Mills , joins the Social Pros Podcast this week to discuss bringing social power back in-house, managing multiple brand stories at once, and figuring out how to capture the excitement that already surrounds a brand and its products. Listen Now.

How To 123

How To Apple Hotels Case Study 123

Buffer Social

JUNE 18, 2018

Along the way, that initial partnership has blossomed into a team of coffee and community enthusiasts, whose faces feature regularly on their social media platforms. Part of our strategy with growing was just producing really good content. People drive our community, not products. ” – Nicholas. ” – Justin.

Communities 95

Communities Company Social Media Case Study 95

Buffer Social

JULY 6, 2017

Here’s a quick overview of the social media mistakes we’ve been making until recently: Focusing on quantity over quality. Being on all social media platforms. Posting the same content across platforms. Sharing only our own content. Not curating user-generated content. Not boosting the right posts.

Social Media 112

Social Media Curation UGC Instagram 112

Buffer Social

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. That means for every 100 fans of a Page, an organic post will reach, on average, only five or fewer people 1 These data are from a research by Social@Ogilvy. So how does each of the social media algorithms work? Facebook algorithm.

Organization 108

Organization Flipboard Social Media Company 108

Convince & Convert

NOVEMBER 1, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Engagement is relevant in the usual sense we think about it – are you engaging followers to interact with your content? Listen Now.

RSS 127

RSS Social Media Engagement Retail 127

Buffer Social

JULY 9, 2018

If you are a social media manager, you’ve likely looked at ‘best time to post on social media’ studies to come up with several posting times for your brand. Another guide on best times that we compiled was done in 2013! For a new social media profile, start with informed guesses.

Study 111

Study Social Media Overview Aggregator 111

Pixlee

SEPTEMBER 9, 2019

Using trendjacking often provides simple and easy content for your brand to publish. Your marketing team will need to figure out if posting time-sensitive, trending content can fit in with your overall brand strategy, or if you should stick to more traditional campaigns. How to Make Trendjacking Work for your Brand.

Brands 55

Brands Meme Trends UGC 55

Convince & Convert

MAY 1, 2015

Pet360 Social Media Manager & PR Specialist, Jon Steiert. Jon Steiert is the Social Media Manager & PR Specialist at Pet360, Inc , where traffic from social to the website has gone up 800% since his start in September of 2013. Read on for the full highlights: [link].

Social Media 60

Social Media Hashtag Airlines Social Media Management 60

Buffer Social

MARCH 9, 2017

Social Media Marketing World (March 22-24, San Diego). Social Media Conference for PR, Marketing and Corporate Communications (March 27-29, Orlando). Content Marketing Conference (April 11-13, Boston). Social Media Strategies Summit (April 26-28, Chicago). Social Tools Summit (October 18, Boston).

Conference 103

Conference Social Media Price Forums 103

Buffer Social

DECEMBER 4, 2016

Monthly podcast listenership has increased 75% since 2013. A huge thank you to Tyler for jam-packing this episode with actionable wisdom and takeaways for social media managers and marketers looking into podcasting – an extremely popular and powerful marketing medium for brands and businesses.

Social Media 40

Social Media Marketing Social Media Management Hosting 40

Sprout Social

NOVEMBER 1, 2016

Social media has reach beyond individual platforms, so always be thinking of ways to tie campaigns to other areas of your marketing strategy. If one of your goals is to drive website traffic, start sharing links to blog posts, landing pages and other content you’re publishing on social media.

Travel 40

Travel Class Social Media Hotels 40

Sprout Social

NOVEMBER 15, 2016

We recently launched Bambu , an employee advocacy platform that makes it easy for companies to curate content for employees or brand ambassadors to share with their social networks. It’s a great way to streamline the important messages and content that matter to your brand. Pushing Your Content to the Next Level.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Webbiquity SMM

OCTOBER 8, 2013

What are the best strategies for promoting social content (and which bad ideas should be avoided)? Which social media marketing tools are most useful? And how do we ultimately attract new customers through social media? Social Media Marketing Guides, Strategies and Tactics. by Social-Hire.

Social Media 208

Social Media ROI B2B Marketing 208

Buffer Social

JUNE 30, 2017

Twitter co-founder Jack Dorsey told CNBC in 2013 how that changed Twitter and the way people get news. In my experience, we as social media managers tend to take social media very seriously. There has since been a strong debate over the role and influence that social media played in the Arab Spring.

Social Media 111

Social Media MySpace Hashtag News 111

Hootsuite

APRIL 6, 2023

As far as we’re concerned, a year of profitability is but a ‘taste’ of the success we aspire to achieve at LinkedIn,” said social media manager Mario Sundar in a blog post lauding 2006 as LinkedIn’s first year “in the black.” Not to mention giving us all the ability to puke rainbows.)

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Hootsuite

AUGUST 18, 2021

Ask the nearest social media manager how they found their career—no really, try it. (Or Chances are you’ll hear a variation of “well, I just fell into it” or “my boss asked me to start running our social media accounts… and it just became my job.” the "blue" market, circa 2013. — Austin Braun

Education 134

Education Social Media Marketing Social Media Management 134

ProBlogger

MARCH 20, 2016

It worked in 2013, 2014, and 2015. You need to make it clear that you have something of value to offer, and then make your reader wonder what types of valuable content could be available on your site. Guest blogging is a great way to meet users’ desire for blog content and direct them to your own site. It will work in 2016.

Strategy 34

Strategy Cost Blogger Sites 34

Ignite Social Media

FEBRUARY 2, 2023

This audio recording, “15 Lessons That Took Me 15 Years to Learn” by Jim Tobin is the perfect resource for social media managers and brands alike. In this session, Jim shares his personal journey of success in the world of social media and influencer marketing. Lesson number five, organic content.

Influencer 85

Influencer Social Media Hubspot Travel 85

agora pulse

AUGUST 23, 2017

The current version of Agorapulse was released in November 2013. At just four years old, our product for social media management was aging — and it was time to make big changes. Content report. You now have access to a separate content report for Facebook, Twitter, and Instagram.

Team 160

Team Social Media Management Metrics Publishing 160

Convince & Convert

AUGUST 2, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. There is not one, but two, guests today on Social Pros, Mr. Jeremiah Owyang and Ms. Most of them now have content practices.

Social Media 115

Social Media Groups Groups Team 115

Mindjumpers

NOVEMBER 4, 2014

In December 2013 I started writing my master thesis and teamed up with Mindjumpers because I was curious about glocalization on social media. How do you plan and manage your global and local content? Which tools are necessary to create, manage and publish content?

Social Media 277

Social Media How To Guidelines Blogger 277

agora pulse

OCTOBER 17, 2017

.” Should we be trusted with others’ social media accounts? The truth is, even the most experienced social media managers have made at least one gigantic mistake in their career. Dorien Morin-van Dam, More in Media. Melbourne Storm (@storm) July 5, 2013. Charli Day, Charli Says.

Social Media 139

Social Media Social Media Management Real Estate Sports 139

Convince & Convert

SEPTEMBER 17, 2013

I hope to continue providing you thoughtful, interesting content about social/content/digital for a long time to come! ~ ” That was just one of the excellent and interesting lines I overheard last week at the Expion Social Business Summit in Raleigh, North Carolina.

Content 133

Content Case Study Metrics Eventful 133

Your Escape From 9 to 5

JUNE 27, 2022

In early 2013, I realised I had to change my mindset about money in order to escape the 9 to 5. I started blogging about topics like social media, blogging tips, content creation and content marketing. I use visual content and infographics. I knew it was time for a change. Step 1: Clear the Mindset.

Real Estate 74

Real Estate Template Templates Adsense 74

Hootsuite

AUGUST 22, 2023

From content ideas to scheduling and auto-publishing your content, an Instagram planning app is an extraordinary asset when it comes to getting organized and saving time. An Instagram planning tool is an app or web tool that gives you the resources to prep your Instagram content. What is an Instagram planning app?

Instagram 64

Instagram HootSuite Hubspot Marketing 64

Webbiquity SMM

DECEMBER 16, 2014

What trends and changes in social media do marketers need to stay on top of? How are social media marketing best practices evolving? How can marketers make the best use of visual content? 6 social media network updates that you missed by iMedia Connection. I would be so good at your job!,”

Social Media 249

Social Media Tumblr Marketing B2B 249

Hootsuite

FEBRUARY 24, 2021

Common social media questions. If you’re a social media manager, you’ve probably been asked these questions. What is a social media manager and what do they do? Social media managers communicate on behalf of a company or organization through social media channels.

Questions 141

Questions Social Media HootSuite Marketing 141

Hootsuite

JULY 29, 2019

Because social media is constantly changing—platform popularity shifts all the time, let alone the specifics of how they’re used—a social media policy can’t just sit quietly in a drawer (or a Google Doc.). Benefits of a social media policy. Maybe you’ve skirted some social media issues already.

Policies 111

Policies Social Media Company Guidelines 111

Sprout Social

AUGUST 3, 2022

From popular creators to celebrities to corporations, social media has become the face of the public apology. Social media managers and communication professionals must craft tactful corporate apologies—or else they risk facing even more backlash during a brand crisis. Not every apology has to be super serious.

Brands 92

Brands Issues Social Media Conference 92

agora pulse

DECEMBER 27, 2019

Some groups encourage you to promote and share your own content on certain days and in certain posts. Content on each of your social networks needs to be unique. If you’re managing the social media for your brand then having a company LinkedIn page and keeping it updated is important. Kind Regards, Charli.

Social Media 152

Social Media Tips Hashtag LinkedIn 152

Firebelly

JANUARY 2, 2013

We’re looking forward to more in 2013. Sh*t Social Media People Say. Facebook Page Management Tip: Ask For A Different Perspective. Social Media Manager: How People See Me & What They Think I Do. Here are the 12 most-read posts on our blog in 2012. How To Run An Instagram Photo Contest.

Meme 166

Meme ROI Social Media Management Instagram 166

Hootsuite

JUNE 23, 2020

They are used to categorize content and make it more discoverable. Only post using a trending hashtag if it really makes sense for your business, and for the specific content in your post. A large number of posts may mean lots of people follow that hashtag, but it also means there’s a ton of content on it and your posts might get lost.

Hashtag 145

Hashtag Instagram How To HootSuite 145

Writtent Blog

MARCH 31, 2014

I’m confident that for most social media managers, the path to gaining engagement isn’t always simple. While research is pretty clear that visual content reigns supreme, this rule isn’t always absolute: Image credit: wildfire. Sometimes, the most engaging Facebook content isn’t fresh. Image credit: disney.

Facebook 109

Facebook Insurance Forums Retail 109