Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

Social Media 245

Social Media B2B Marketing SEO 245

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media. It won, and he''s done just that.

Social Media 167

Social Media Nielsen Press Release News 167

Social Media Marketing

APRIL 23, 2013

A roundup of relevant links affecting our industry. While it gets plenty of play as a buzzword, there''s actually much more to this area of the industry, and I thought it deserved its own section. Industry News Last week''s terrorism news were all over traditional and social media platforms. These are those links.

Social Media 165

Social Media Tumblr Authentication comScore 165

Social Media Marketing

AUGUST 16, 2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media. The Web isn''t what it used to be.

Social Media 167

Social Media Flipboard Press Release Trends 167

Social Media Marketing

JULY 24, 2013

And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine , which is now available on the Web. A 61 percent increase in advertising revenue - 41 percent of which was from mobile advertising. Social sharing continues to grow and some platforms are serving specific purposes.

Social Media 162

Social Media Flipboard Journal comScore 162

Social Media Marketing

APRIL 3, 2013

A roundup of relevant links affecting our industry. Take a look at the star-studded (okay, Internet stars) video they produced to announce it: Industry More small business owners say they find LinkedIn, Twitter and YouTube more effective than previously. What's in question is how users will react to it.

Social Media 160

Social Media Flipboard Storify Reddit 160

The Realtime Report

DECEMBER 18, 2012

Mobile gaming is growing more rapidly in the US than either social or online casual gaming, according to an eMarketer report. With its rapidly expanding audience, mobile gaming will also lead in advertising growth. in-game purchases of virtual goods (this will become the top-generating revenue in 2013 and beyond).

Mobile 187

Mobile Advertising Social Networking Report 187

The Realtime Report

JULY 22, 2014

increase in customer satisfaction since 2013, reaching 73.4 Social Media. The bad news: social media websites rank among the worst-performing companies researched by the ACSI. However, there’s also good news: they have improved since 2013. Overall, e-business websites have seen a 2.9% Climbing 4.4%

Social Media 173

Social Media Wikipedia Tumblr Reddit 173

Ignite Social Media

MAY 1, 2017

While Pinterest embraces its search engine reality, the FTC proves it knows how social networks work and Twitter starts to grow again, all in this week’s edition of Social You Should Know. In a move that made it clear to me the FTC gets how social networks operate (kudos!!), FTC Issues Warning to Instagram Celebs.

Instagram 104

Instagram Twitter Engineering Influencer 104

Social Media Strategies Summit

APRIL 22, 2019

2018 was a year of lasting impacts on the social media industry. Even in an industry marked by fast change, 2018 will go down in history as a big year for social media and all of the marketers who use it to sell their products or services. This is a trend that has been moving in a consistently upward direction since 2013.

Trends 142

Trends Social Media Instagram Influencer 142

Webbiquity SMM

SEPTEMBER 9, 2013

BuzzFeed mentions changes in behavior, greater use of social networks for content discovery, and a 52% increase in traffic from “‘Dark social,’ that netherland of direct traffic” (i.e., It’s not quite clear why this is happening. Figure out where your prospective buys are looking, and be there.

Directory 196

Directory SEO B2B Real Estate 196

yMarketingMatters

JANUARY 10, 2014

And to make things even harder, social media and online marketing are becoming more complex and are overlapping more than ever – as you will see below. Measurement, statistics and content between social media, website, email and online advertising overlap and are influenced by one another. Social Media Advertising.

Social Media 277

Social Media Tips Marketing Mobile 277

Dave Fleet

FEBRUARY 16, 2016

As I’ve done so, I’ve highlighted five key landscape shifts that are changing the way that agencies and teams like ours need to operate: Newly (re-)accelerated change in social networks. Less “social”, more “media”. Newly (re-)accelerated change in social networks. Decline of community management (in some areas).

Mobile 105

Mobile Trends Compete Loyalty 105

Buffer Social

MAY 30, 2023

Try it out → Short-form video as a concept isn’t new — Vine saw immense popularity from 2013 to 2016 with its 6-second or less looping videos. Focus on providing value to your audience, whether you’re sharing insights into the global fashion sourcing industry like Gab Waller.

Video 76

Video Film Meme Trends 76

Convince & Convert

NOVEMBER 15, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. For those of us who live, breathe, and work in the social sphere, this may be somewhat surprising: according to Nielsen’s most recent quarterly Global AdView Pulse report , Internet ads account for only 4.2% Listen Now.

Loyalty 139

Loyalty Nielsen Social Media Case Study 139

Convince & Convert

JANUARY 2, 2014

We often share our blog posts multiple times on social networks, for a few difference reasons. He’s found that this increases the traffic to his content, particularly when Tweeting the same link several times: The reason for repeated tweets is to maximize traffic and therefore advertising sales. A/B Test on Social Networks.

Social Media 168

Social Media Content Tips Marketing 168

Kikolani

JUNE 14, 2013

5 Landing Page Lessons from Top PPC Advertisers To Help You Crush the Competition – To get the best results from your PPC campaigns, you need landing pages that can crush the competition. Social Media / Social Networking. These answers to email problems are sure to keep you sane. These 5 examples show you how.

Marketing 127

Marketing FeedBlitz RSS SEO 127

Kikolani

MARCH 1, 2013

29 Blogging Business Survival Tips – Advice on revenue generation, networking, social media, time management, and building a business. Social Media / Social Networking. Social Media ROI: 14 Formulas to Measure Social Media Benefits – Measuring social media ROI can be a daunting task, but not impossible.

Mashup 141

Mashup Resources Google Adsense 141

Kikolani

MAY 17, 2013

And you probably see advertisements for Crazy Egg all over the web, but we’ve been over 100,000 customers for years. Here are the things that the top search engine optimization blogs are using for search, social, and conversion optimization. Social Media / Social Networking.

Mashup 134

Mashup Resources Google Domain Name 134

Koka Sexton

JANUARY 14, 2013

As a geek, I welcomed the idea that I could find a way to blend tech into my sales efforts and the first and easiest way was to leverage social media. Social networks open up an entirely new game for you to play and it’s a very profitable one. Best-in-Class sales reps (reps that deployed social selling) companies saw a 16.3%

B2B 92

B2B Social CRM LinkedIn Class 92

Sherrilynne Starkie

JANUARY 25, 2014

Advertorials have been almost since the dawn of the news business; the concept of native advertising is nothing new. The hope is that readers will click through to the advertisers own web property. Many high profile news sites and social networks have been offering native ads to brands for quite some time. Stay away!

Advertising 289

Advertising Survey Journal Wikipedia 289

Social Media Marketing

MAY 29, 2013

A roundup of relevant links affecting our industry. Mary Meeker’s Internet Trends 2013 edition, more bidding efforts from Yahoo, Twitter gets into the CRM business, how brands are getting social media wrong, giving employees the tools they need to be productive and more - it''s This Week in Social Media.

Social Media 164

Social Media Yahoo Storify Flipboard 164

Webbiquity SMM

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. Image credit: The Wonder of Tech.

Social Networking 100

Social Networking B2B Paper.li LinkedIn 100

Social Media Marketing

JULY 10, 2013

And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. Industry Viewing habits of television continue to change: 19% of TV homes are now broadcast-only (up from15% just two years ago) , meaning that homes are dropping cable subscriptions.

Social Media 167

Social Media Storify Flipboard Press Release 167

ProBlogger

JANUARY 25, 2015

2013 was the year when people started taking content marketing seriously. If you want to be perceived as a company with in-depth knowledge and expertise of your industry, you need to create high quality content that addresses the problems and questions of your target customers. Facebook Advertising. Reputation Management.

Small Business 20

Small Business Strategy Reputation Marketing 20

Social Media Marketing

APRIL 10, 2013

A roundup of relevant links affecting our industry. And if you’re on Flipboard, you can get these links in my new This Week in Social Media Magazine. Industry News More than half of surveyed marketers feel that they''re missing key data points to inform them about their customers , according to a recent CMO Council survey.

Social Media 159

Social Media Flipboard Survey Journal 159

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” 500 companies use at least one major social media platform. 90% of Inc.

Social Media 207

Social Media ROI B2B Marketing 207

Webbiquity SMM

FEBRUARY 10, 2015

consumers say they “mostly” or “always” ignore brand posts on every social network. And 83% of consumers say they have had a “bad experience with social media marketing.” Brand ads on social networks were among the least trusted form of advertising, significantly lower than trust in ads viewed in traditional media.

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. Most effectively use Twitter advertising?

Tools 192

Tools Twitter Tips HootSuite 192

Webbiquity SMM

DECEMBER 1, 2015

As consumer and business buyer use of social media has matured and become more sophisticated, their expectations of brands in social media have evolved as well. And ongoing changes by Facebook and other social networks that result in lower organic reach render many of yesterday’s effective marketing tactics far less useful today.

Social Media 100

Social Media Social Networking Real Estate CPC 100

Buffer Social

JANUARY 2, 2019

Stories and rise of ephemeral content across social networks , which I’m sure we’ll see a lot more of in 2019, is capturing the hearts and minds of audiences everywhere. In 2019, we should begin to see the rise of WhatsApp as a primary social customer service channel. Rise of social media TV and vertical videos.

Trends 111

Trends Social Media Data Authentication 111

Buffer Social

MARCH 22, 2017

It costs significantly less to advertise to users using square video on mobile. We also found that the cost savings continues upward as users watch more of our video on social media. Important Video Advertising Takeaways. Our experiments revealed the fact that it costs 7.5% In other words, the more video content the better!

Video 111

Video CPM Real Estate Mobile 111

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results.

Social Media 245

Social Media Tumblr Marketing B2B 245

Sprout Social

OCTOBER 1, 2018

And now that brands rely on video content more than ever, it’s critical to use the correct social media video specs and advertising video sizes. However, we couldn’t find all the correct social video sizes in one place. Check out our social media image sizes guide for help. Looking for image sizes?

Video 111

Video Social Media Guidelines YouTube 111

Kikolani

OCTOBER 6, 2015

Traditional forms of advertising are burning money with “invisible banners” or sponsored stories that no one wants to read and believe in. Banner ads are around the internet since 1993 when Global Network Navigator sold its first clickable ad to an international law firm Heller, Ehrman, White, & McAuliffe.

Trends 60

Trends Marketing Study Advertising 60

Kikolani

JUNE 28, 2013

5 Unique Ways to Find Blog Post Ideas For Even the Most Painfully Boring Industries – In this post I hope to share with you how we tackle this problem when we are brainstorming content ideas, so you too can always come up with blog post ideas on a whim, even on those really uninspiring rainy days. Social Media / Social Networking.

Marketing 119

Marketing Postrank eBook RSS 119

Your Escape From 9 to 5

JULY 8, 2022

The advertising revenue model of Mashable and Huffington Post require large audiences that mean attracting traffic into the millions or ten of millions per month and I don’t intend to discuss it further here. Creating and giving away free content build credibility and trust and can position you as a thought leader in your industry.

eBook 52

eBook How To Smart Phone Engineering 52