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#LoveCapeTown Campaign Shakes Up “Fam” Trip With Crowdsourced Tips for Travel Bloggers

The Realtime Report

Cape Town Tourism’s most recent marketing initiative used a clever combination of travel blogging, crowdsourcing and social media to draw attention to the city, ranked 23rd among the top 25 travel destinations worldwide in TripAdvisor’s 2012 list of Traveler’s Choice Destinations. million soccer fans back in 2010.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012.

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Fetching Friday – Resources Mashup & Supermoon 2012

Kikolani

Have You Ever Time Traveled? Use these resources to help give you ideas to increase organic traffic, revenue, and conversion rates. And this week, he outdid himself by getting this amazing shot of Supermoon 2012 which was featured on Mashable ! Personal Development / Productivity. But, you can make more of the time you have.

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Highlights from ProBlogger Event 2012

ProBlogger

People loved how many different niches were represented – we had speakers from travel, cartooning, business, food, photography, fashion, parenting and more. People loved not worrying about missing information and being able to participate in the conversation virtually. ProBlogger Training Event 2012 and a Day Spa next year please.

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Top 10 Brands Killing It on Instagram

Social Media Strategies Summit

While most luggage brands focus on product features in their marketing, Away has grown out of their desire to shift this conversation. Their Instagram profile serves its audience beautiful images from travel destinations around the world (many of which are user-generated). higher conversion rate than non-UGC posts. 5 Glossier.

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Listen. Engage. Connect.

Twist Image

The Canadian Marketing Association 's 2012 CMA Summit is happening next week (May 16th - 17th, 2012 at the Westin Harbour Castle Hotel in Toronto, Ontario). On top of that, there will be a breakfast session on May 17th where I will lead one of nine roundtable conversations. Tags: 2012 cma summit. And much, much more.

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Want To Join Seth Godin And Me For A CTRL ALT Delete Book Launch At Google In NYC?

Twist Image

In thinking about doing something different, unique and fun, I thought it might be more lively (and interesting) to have a fireside conversation about what''s in the book (and what''s not) with one of the people I admire most in this industry, Seth Godin (author of amazing books like The Icarus Deception , Linchpin , The Dip , Purple Cow , and on.

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