Ignite Social Media

JULY 31, 2017

We kicked off the webinar with Lisa Braziel, our SVP, talking about how she was one of the original community managers in 2007. Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. In 2015/2016, organic reach was down to 2.6% of brand’s audience.

Social Media 84

Social Media Trends Community building Hosting 84

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff.

Tools 247

Tools Adwords Marketing Class 247

Waxing UnLyrical

JANUARY 2, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The New Year Edition January 2nd, 2011 Tweet The champagne has been popped and you might be recuperating from the New Year’s Eve festivities. Regardless, thanks for visiting!

Postrank 124

Postrank Tourism Blogroll Creative Commons 124

Waxing UnLyrical

DECEMBER 28, 2010

They’re doing such a good job of it, that they’re getting their customers and community to tell their stories for them. It is really about using the channels so well, building such good relationships with one’s community, that they are energized to tell your story for you. I’ll never forget that.

Class 237

Class Creative Commons Postrank Flickr 237

Akamai Marketing

MARCH 23, 2011

According to the authors: Wikibrand(s): noun A progressive set of organizations, products, service, ideas and causes that tap the powers of customer participation, social influence and collaboration to drive business value. But before we get started: what exactly is a Wikibrand? I plan on giving a copy to my clients.

Review 142

Review Company Klout Policies 142

Small Business Mavericks

FEBRUARY 12, 2011

By regularly checking your search positions, the number of times your pages appear in search results, and the click-through rate, you can gain a fair indication as to whether or not your online marketing is having any effect on organic search results. About Us What’s a Maverick? You can follow any responses to this entry through the RSS 2.0

Analytics 161

Analytics Google Tools Case Study 161

Waxing UnLyrical

JANUARY 4, 2011

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. says: January 4, 2011 at 10:01 am [.] Media Point » How Pink Panties Heralded India's Social Media Movement | Waxing … says: January 4, 2011 at 12:27 pm [.] Thanks so much for stopping by WUL!

Social Media 195

Social Media Postrank Flickr Class 195

Waxing UnLyrical

NOVEMBER 3, 2010

“What you don’t want to be is a ‘cost center’ alone, or worse yet, the project team that can’t articulate its value to the organization. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. “Which happens.&# November 9, 12-1 pm ET, on Twitter – use #measurePR.

Postrank 255

Postrank ROI Tourism Blogroll 255

Waxing UnLyrical

FEBRUARY 1, 2011

Are there any outcomes that are standard to organizations across the board? “Business outcomes tend to have two qualities in common; first, they have to be a measure of behavioral change (sales or otherwise); and second, as a metric, business outcomes must make sense/be recognizable across an organization.&#

Postrank 193

Postrank Metrics Tourism WordPress 193

Waxing UnLyrical

FEBRUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali An Ode To Monday February 7th, 2011 Tweet You wake up to Monday ; what will it bring? If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

Postrank 161

Postrank Class Tourism Blogroll 161

Ari Herzog

FEBRUARY 18, 2014

It was the winter of 2011 when Jon understood the value of a page but didn’t think his consulting business needed its own. Facebook explains following : “When you follow someone, you see their posts in your news feed. With your profile, you only have organic reach to depend upon. I will share my blog posts there.

Facebook 136

Facebook Real Estate Consultant Advertising 136

Waxing UnLyrical

OCTOBER 24, 2010

So, for this week’s weekly roundup, I thought it would be interesting to share some of the most thought-provoking posts I’ve come across over time (they’re not all new) on how non-profit organizations and cause marketing have been rethinking color. The cause marketing genius of the pink ribbon , from Cause Marketing.

Cause marketing 198

Cause marketing Postrank Tourism Flickr 198

Waxing UnLyrical

JANUARY 14, 2011

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks Tweets that mention 5 Ways To Spice Up Your WordPress Blog | Waxing UnLyrical -- Topsy.com says: January 14, 2011 at 8:47 am [.]

WordPress 234

WordPress Class Flickr Postrank 234

Waxing UnLyrical

DECEMBER 23, 2010

Seeing as how it’s coming close to the end of the year and everyone’s in a prediction kinda mood, Jen thought it would be cool to chat about what might be coming our way in terms of PR measurement in 2011. In other words, paywalls , how pitching will be affected if these take off, and prognoses for 2011. Happy holidays!

Postrank 151

Postrank Class Tourism WordPress 151

Waxing UnLyrical

AUGUST 27, 2010

But that doesn’t mean the social business effort was not successful, or did not create significant value for the brand or organization. It simply means the primary objectives of most social business efforts are centered on concepts like community-building, engagement, listening, and participating in conversations. Liked what you saw?

ROI 169

ROI Postrank Tourism Blogroll 169

Waxing UnLyrical

OCTOBER 19, 2010

While it’s too soon to tell what effects Google Instant might have on your search traffic or how best to adapt marketing efforts, some have speculated that small businesses may be more affected than large organizations. This would mean the same number of organizations competing for a smaller number of keywords. (So

Google 254

Google Class Creative Commons Yahoo 254

Ignite Social Media

DECEMBER 8, 2017

However, much like you wouldn’t organize a print campaign in the same way you would television, social content strategies aren’t one size fits all. Snapchat: Snapchat is the youngest of the bunch, both in its age as a platform (it was founded in 2011) and in its users, most of who are under the age of 24. Must Have #5: A Community.

Content 99

Content UGC Instagram Social Media 99

Waxing UnLyrical

DECEMBER 31, 2010

In 2011, I wish you health, happiness and wonderful, wonderful people. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Here is to an even more amazing 2011!!!! I can only imagine what we can do in 2011. Thanks so much for stopping by WUL! Regardless, thanks for visiting!

Class 156

Class Postrank Tourism WordPress 156

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. You’ve reflected.

Project 170

Project How To Class Posterous 170

Small Business Mavericks

APRIL 27, 2011

Meetup isn’t free for meeting organizers. One Response to “The Perfect Website For Off-Line Marketing&# Caroline Melberg says: April 28, 2011 at 12:35 am The Perfect Website For Off-Line Marketing – Ever wonder how you can use online sources for off-line marketing? About Us What’s a Maverick?

Marketing 150

Marketing Case Study Press Release Groups 150

Waxing UnLyrical

DECEMBER 11, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Just some of the colors of my life. All it took was to look. What are the colors of your life? Thanks so much for stopping by WUL! Regardless, thanks for visiting! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Liked what you saw?

Postrank 145

Postrank Tourism Blogroll WordPress 145

Waxing UnLyrical

NOVEMBER 6, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. The future is me. Image: Louise Docker via Flickr , Creative Commons Thanks so much for stopping by WUL! Regardless, thanks for visiting! Get Shareaholic test Filed under Personal | Comments (3) Site settings comment help? Liked what you saw?

Postrank 156

Postrank Class Tourism Blogroll 156

Waxing UnLyrical

NOVEMBER 15, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. She lives in Takoma Park, Md., with her husband and two young sons. You can catch up with her on Twitter or by email. Thanks so much for stopping by WUL! Regardless, thanks for visiting! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

News 274

News Google SEO Postrank 274

Waxing UnLyrical

SEPTEMBER 3, 2010

Amplify’d from www.nevillehobson.com Connect your community with a Twitter daily newspaper About a month ago, I discovered Paper.li , a service that aggregates content linked to by people in a Twitter community into an online newspaper. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

Paper.li 114

Paper.li Postrank Tourism Blogroll 114

Waxing UnLyrical

SEPTEMBER 3, 2010

Amplify’d from www.nevillehobson.com Connect your community with a Twitter daily newspaper About a month ago, I discovered Paper.li , a service that aggregates content linked to by people in a Twitter community into an online newspaper. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

Paper.li 114

Paper.li Postrank Tourism Blogroll 114

Twist Image

JANUARY 29, 2011

report titled, CMOs On Social Marketing Plans For 2011. "In 2011, revenues remain critical, but the additional value of these consumer interactions -- even beyond the site -- lies within the key insights customers share with brands. This is from the executive summary. What does this all mean? How do you think they'll do?

Bazaarvoice 106

Bazaarvoice Aggregator Discount Loyalty 106

Techipedia: Tamar Weinberg

MARCH 27, 2012

But words make for a simple gesture of gratitude – that’s what Elsevier’s Mathematics and Statistics Page did as 2011 came to a close: Valentine’s Day is a natural choice for most businesses to show love to its Facebook fans or Twitter followers. Industry-specific days of celebration are also great ways to acknowledge your online community.

Social Media 186

Social Media Real Estate Survey Eventful 186

Waxing UnLyrical

JANUARY 22, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali A Three Week Check-In January 22nd, 2011 Tweet One of the things I wanted to do more of this year was to pay more attention to wellness. Three weeks into 2011, how am I doing? So far, so good.

Exercises 100

Exercises Postrank Tourism Blogroll 100

Waxing UnLyrical

NOVEMBER 27, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. And not their fame of reference. Are you “the best&# ? Or “one of the best&# ? Thanks so much for stopping by WUL! Regardless, thanks for visiting! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Liked what you saw?

Creative Commons 166

Creative Commons Postrank Tourism Flickr 166

Hootsuite

MAY 13, 2020

Lorenz traces its social media etymology way back to 2011 on YouTube. We're continuing to test private like counts in Feed for all users to ensure this change can benefit the community at large and we're excited to share more soon.? ? The line between sponsored and organic influencer content has always been murky.

Influencer 145

Influencer Trends Marketing Guidelines 145

Ari Herzog

NOVEMBER 1, 2011

The 440 people and organizations I am following on Twitter today is progressively growing. With more people and their updates appearing in my news feed, I tend to click the “reply” button more frequently and press the “retweet” button more often to share noteworthy thoughts and links with my online community.

Patterns 110

Patterns Newsletter Consultant Software 110

Waxing UnLyrical

OCTOBER 28, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. See you there! Image: mstofan ‘s Flickrstream, Creative Commons Thanks so much for stopping by WUL! Regardless, thanks for visiting! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Liked what you saw? These fine folk did: Jan.

Postrank 165

Postrank Conference Tourism Blogroll 165

Waxing UnLyrical

JANUARY 8, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali And So I Dance Again January 8th, 2011 Tweet Yesterday, I pulled out my dancing shoes (jazz) and went off for a Broadway jazz class… after decades. “What? Because I dance again.

Class 198

Class Comments Postrank Twitter 198

Waxing UnLyrical

SEPTEMBER 21, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Just follow along and/or participate on Twitter (or Tweetgrid or Tweetchat) using the #measurepr hashtag. Image: Paul Roth via Flickr, CC 2.0 Thanks so much for stopping by WUL! Regardless, thanks for visiting! Liked what you saw?

Postrank 150

Postrank ROI Class Tourism 150

Waxing UnLyrical

FEBRUARY 6, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Gerald Durrell Edition February 6th, 2011 Tweet I don’t know if you’ve read My Family and Other Animals by Gerald Durrell ; almost everyone I’ve asked in the States hasn’t.

Class 144

Class Postrank Tourism Survey 144

Waxing UnLyrical

DECEMBER 24, 2010

Conviction in our work, our clients, our organizations is essential before we can begin to convince them. What we can learn: the more we are able to energize our communities, the better our chances of converting them to evangelizers. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Waxing UnLyrical

SEPTEMBER 25, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. may want to subscribe to my RSS feed or Subscribe by Email. When clocks and calendars collide. Image: Pinto Alex via Flickr , CC 2.0 Thanks so much for stopping by WUL! Regardless, thanks for visiting! Thanks for visiting!Time,

Postrank 129

Postrank Tourism RSS Blogroll 129