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How to Spice up Your Social Media Strategy in 2011

Techipedia: Tamar Weinberg

You can get your audience involved in anything from campaign creation to charitable causes. Have customers submit their own online videos or commercials for your products as a part of a contest, directly involving them in creating your next ad campaign. Solicit direct donations or petition signatures. Now forget what I said.

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What's your social currency?

Akamai Marketing

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. By the way – I love the $2 bill as an example of social media currency. 640 Million on Facebook. Million users on YouTube. Well, even if YOU don’t think so – your customers do.

Lurker 203
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Tool Tuesday: SocialOomph

Akamai Marketing

For example, from SocialOomph, you can also schedule Tweets, even bulk upload them. Some are free, some are part of their paid service. I tried their paid service and I just felt that that overall, the services were clunky and in some cases, redundant to tools I like better.

Tools 163
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Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

While most the examples within the book are of enterprise-sized businesses, the mini-case studies of numerous different types of brands ranging from WD-40 to Lunapads (a feminine protection product) to the oft-cited Zappos, Wikibrands proves that no matter the product, engagement can happen with a strong and willing brand.

Review 142
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Is Your Brand Socially Agile?

Convince & Convert

The RSS feed is: [link]. Andy was the engineer behind the world’s most successful Twitter campaign , which was centered around the hashtag #WantAnR8. Audi was also the first brand to use a hashtag – #ProgressIs – during a Superbowl commercial, back in 2011. The RSS feed is: [link]. Listen Now .

Brands 137
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Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. She lives in Takoma Park, Md.,

Tools 247
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Fetching Friday – Resources Mashup & A Lot of Gear

Kikolani

Here are some of the best articles I have stumbled upon , retweeted on @kikolani , and read in RSS subscriptions this week. 21 Blog Footer Examples That Mean Business – Examples from blogs that include different types of calls to action. Or subscribe directly to Fetching Friday only via RSS or email. Related Posts.

Mashup 113