Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Maybe you use Twitter to see what’s going on (the real-time search engine approach). Convince & Convert [link] #marketing #b2b [link] Assurance RT @ldiomede RT @jaybaer: Is Your Twitter Addiction Paying Off? All rights reserved.

Twitter 126

Twitter Metrics Social CRM Consultant 126

Diva Marketing Blog

JUNE 10, 2009

Social Media marketing seems like an oxymoron at first, but I think it really just means building a community around a common interest and making a product relevant and interesting- not just trying to sell something. I began offering social media marketing social media marketing in Fall of 2008, with the launch of Clever Twist.

Social Media 53

Social Media Real Estate B2B WordPress 53

Convince & Convert

JULY 26, 2010

“I can publish search engine optimized pitches for free, really?&# Aside from optimizing the structure of the site and the pitches themselves, sheer volume and traffic drove our authority with Google and other search engines. It’s the power of the users, the crowd, that makes the engine rev. How Does This Help You?

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. We see blogging both as community building and as a function of being a web based business.

Metrics 132

Metrics Strategy How To Tourism 132

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Here’s my list for 2008. 40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. Here’s 2007. Here’s 2006. Yes, that’s right.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

SEPTEMBER 10, 2012

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” She was named B2B Magazine’s 2012 Digital Marketer of Year.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. Allowing for and creating communities. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 142

Social Media Strategy Tourism Social CRM 142

Convince & Convert

MAY 27, 2010

Although Flowtown leans toward the B2C mass market culturally, I see monster B2B possibilities here. I’m psyched about the Kurrently search engine ). August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. agencies, you should be experimenting with this too). Comment away! All rights reserved.

Consultant 123

Consultant Metrics Social Media Social CRM 123

Techipedia: Tamar Weinberg

JANUARY 5, 2009

It’s the (Other) Algorithm, Stupid: Understanding DiggRank (Search Engine Land): Muhammad Saleem examines what is known about the Digg algorithm and dispels common myths. 11 Guidelines to Social Media Success (Search Engine Watch): Eric Enge presents his 11 takeaways from SMX Social Media.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

JULY 28, 2010

If you have a search engine on your website, look at a report that shows what people type into that box. Make sure you’re not just shopping who you think your competitors are, but also who Google says your competitors are, based on search engine results. Internal search reports.

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

FEBRUARY 5, 2010

Regarding comments about the search box location, I'm used to a left or central location on search engines (Google, Yahoo, etc.), August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. but a right-hand location on content sites. All rights reserved.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

FEBRUARY 24, 2010

Always Be Marketing Marketing is real-time now, and consumer opinion and search-engine results can change literally in seconds. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Compete 116

Compete Conference Organization Social CRM 116

Convince & Convert

APRIL 20, 2010

Because of the specificity, it’s much easier to achieve a top 10 search engine ranking for long tail searches, and higher rankings = higher conversions. The Long Tail of a Blog – In Action Last month on Convince & Convert , 6,243 incredibly discerning folks visited from some sort of search engine query.

Hitwise 117

Hitwise Content Blogger Consultant 117

Buzz Marketing for Technology

JUNE 27, 2008

Written by Josh Catone / May 12, 2008 5:00 AM. / A number of large web development discussion communities host contest areas, including NamePros , v7 Network , and Webmaster Talk. The software development community -- especially the open source community -- has long used "bounties" to help lure developers to certain tasks.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

The Marketing Blog

JANUARY 9, 2008

31 am Booming Customized Gifting Portals Jump to Comments 10 thrilling days of 2008 have passed and finally I am writing my first post of the year. Other than that they’re leveraging the community aspect by allowing the designers to showcase their designs and generate revenue out of it. which are into B2B businesses.

Startup 104

Startup Web 2.0 Retail Price 104

Techipedia: Tamar Weinberg

MAY 28, 2010

Blogging helps you build community (especially via comments), establish thought leadership, bring links to your website (both internally, perhaps to products or to other articles on your blog, and externally, when people like what you say and opt to link to you), and get you some nice traffic. Give to your community. Customer Service.

Social Media 278

Social Media Strategy Yahoo Communities 278

Convince & Convert

MAY 26, 2010

YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. " @jaybaer [link] [link] Debi Davis "YouTube is the 2nd largest search engine in the world, and yet video content continues to be under-leveraged." The reviews business will be transformed by geo-location.

Social Media 135

Social Media Consultant Video Strategy 135

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

MAY 25, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Marketing 124

Marketing Social CRM Conference Social Media 124

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Roundup of the Top Internet and Social Media Statistics by Awareness Community. 5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. 5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year.

Research 210

Research Social Media B2B Marketing 210

Convince & Convert

SEPTEMBER 21, 2010

Unless you happen to catch lightning in a bottle (#4), the incremental page views stemming from people linking to these posts or finding them on search engines adds up. I may run a similar analysis and rank my top posts by page views coming from search engines. All blog owners should do this to see what their community prefers.

Social Media 142

Social Media Strategy Social CRM Consultant 142

Convince & Convert

SEPTEMBER 21, 2010

Socialmention.com is basically a social search engine, if the business name is unique it can be a good option. Check out this post from @ktvan on choosing the right one [link] [link] B2B Online Marketing Very informative! Moreover, vertical solutions offer pricing that should make monitoring engines affordable to any small business.

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

MAY 11, 2010

For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate. And if possible, I’d recommend having employees closest to the product (designers, engineers, product marketing, customer service) be the stars of the show, not executives or marketers.

FAQ 139

FAQ Content Consultant Social Media 139

Convince & Convert

SEPTEMBER 8, 2010

gave up their search engine duties in U.S. MySpace answered in July, 2008 – almost a full year later. Nearly all the once mighty, now defunct social network or community sites unfurled and died after being purchased. Coincidental timing too, as Yahoo ! and Canada to Microsoft’s Bing last week. The goals shift.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Techipedia: Tamar Weinberg

APRIL 8, 2010

Thanks to books like The New Community Rules , written by yours truly, Engage , Social Media 101 , and others, social media marketing is, for the time being, going to still be on people’s minds as they discover this bright and sunny marketing opportunity. If you keep at it, that number will double and triple, but you must keep at it.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

APRIL 14, 2010

When dealing with emotions, psychology, anthropology, sociology, among other disciplines, you’re bound to make “mistakes&# as you attempt to understand demographics and communities and learn about who will be receptive to what. It should be about growing the community, not cutting new people off while they learn the ropes.

Social Media 267

Social Media SEO Blogger Communities 267

Convince & Convert

SEPTEMBER 23, 2010

Kurrently is a new, free real-time search engine that combines results from Twitter and Facebook in a simple, blazing fast format. This is your chance to help shape this exciting new search engine, as Gilbert wants ideas and feedback. Or Microsoft. that’s a big deal. Good find, Jay; how'd you come across it?

Social Media 165

Social Media Strategy Engineering Social CRM 165

Convince & Convert

MAY 19, 2010

This means the best kinds of marketing content need to be findable by Google (and the others), properly tagged, and optimized for search engines. However, that Facebook profile update is not inherently discoverable by search engines — creating a weakness for that tool. Content isn’t king, optimized content is king.

Social Media 139

Social Media Strategy Consultant Social CRM 139

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. I have actually heard this exact sentiment from several companies and agencies recently, wondering whether they should increase their Facebook efforts because the size of the member community is just so overwhelming. Build a website. Keep it updated.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. I have actually heard this exact sentiment from several companies and agencies recently, wondering whether they should increase their Facebook efforts because the size of the member community is just so overwhelming. Build a website. Keep it updated.

Facebook 167

Facebook Consultant Social Media Sites 167

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > The Ultimate Social Media Etiquette Handbook The Ultimate Social Media Etiquette Handbook by Tamar Weinberg on December 10, 2008 Share Social media mimics real relationships — in many cases.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

B2B correspondence should be polite and respectful foremost. I’ve written 1886 blog posts for Search Engine Roundtable and a couple dozen for Macgasm. My focus with this blog has always been community. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Blogger 177

Blogger Press Release Advertising Review 177

Buzz Marketing for Technology

JUNE 27, 2008

June 16, 2008. Track things like audience/community sentiment (positive/negative) if you want to map effort to results. Register your site with all the top search engines. Use social networks respectfully to share the best of your content, in a community-appropriate setting. Make it easy for your community to reach you.

Social Media 280

Social Media Brands Technorati RSS 280

Convince & Convert

JUNE 3, 2010

I think Netflix is a great example of this quandary, as their customer preference data & the recommendation engine that sits on top of it are key to their biz model. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. It will be slow, and it will be messy, though. All rights reserved.

Social Media 110

Social Media Strategy Consultant Social CRM 110

Convince & Convert

APRIL 8, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

iPad 137

iPad Content iPhone Wireless 137

Convince & Convert

APRIL 22, 2010

Content Marketing & Thought Leadership Most often used in a B2B scenario, you create and distribute free information snacks so you can sell paid meals down the road. Brand Communities Take your best customers – the 1% that really give a damn about you – and activate them. Bret bretsimmons More great stuff, Jay.

Social Media 129

Social Media Social CRM Loyalty Web 2.0 129