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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. Big brands don’t seem to like SMS as a marketing media.

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Domain Names, Developed Domains, and Expired Domains

Bill Hartzer

When it comes to search engine marketing, one issue that many people struggle with is the domain name. So, before 2003 or so, if you had your main keyword in your domain name and your site was about that subject, then you had a good chance of ranking well in the search engines for that main keyword. Buying or Acquiring Domain Names.

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The Life Cycle of a Social Network

Techipedia: Tamar Weinberg

Growth means that the network has reached enough mass that businesses and marketers have taken note. At this stage, people start using these networks for commercial purposes, such as business networking, sales promotion, customer relationship management, and general marketing. Launched in 2003, MySpace concentrated on the music niche.

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No Straight Lines / Lessons learned and learned lessons

Buzz Marketing for Technology

I’m not sure I’m buying that all of this needs to be apprentice, craft growth. Tony, to be honest I’m not sure if I buy it all or not either. December 2003. November 2003. October 2003. September 2003. © by Brett Miller 2003-2008. |. 3 Comments. Tony Karrer. April 2005. March 2005.

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Six Links Worthy Of Your Attention #202

Twist Image

"Back in 2003? And it was my first true experience really using Wikipedia , which, despite its flaws, was an amazing tool for an independent researcher, writer, even back in 2003. Rude Salespeople Make You Buy Fancy Things - Pacific Standard. " Twitter got pummeled by the public markets this week.

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More Thoughts on Thought Leadership

Buzz Marketing for Technology

Sure you can get someone in your organization to write a white paper for you that you can send to trade pubs, email out to existing clients, post to your website and buy keywords to point at it that drive you leads. Prior to launching The Bloom Group, Bob for 10 years was director of marketing communications at CSC Index. He has a B.A.

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15 Tips To Optimize Your LinkedIn Initiative

Techipedia: Tamar Weinberg

LinkedIn has enjoyed explosive growth since its debut in 2003. Don’t let either one of these excuses hold you back from this very useful marketing and networking tool. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed.

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