Jason Yormark

AUGUST 2, 2018

By now, most small business owners are well aware that using the social media can be crucial for getting your message out to the masses, and for engaging with your target audience to promote brand recognition and loyalty. Most are also probably aware of the fact that Facebook is the 800lb. gorilla when it comes to social media marketing, simply because it has more than 1.5 billion users who login on a daily basis.

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Small Business Tips Facebook Hashtag 100

Jason Yormark

AUGUST 2, 2018

By now, most small business owners are well aware that using the social media can be crucial for getting your message out to the masses, and for engaging with your target audience to promote brand recognition and loyalty. Most are also probably aware of the fact that Facebook is the 800lb. gorilla when it comes to social media marketing, simply because it has more than 1.5 billion users who login on a daily basis.

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Small Business Tips Facebook Hashtag 128

Jason Yormark

JULY 17, 2018

Finding reliable stock photo sites with great images for all of your social media and content marketing needs can sometimes be quite the pain. Whether it’s finding images that relate specifically to your content, or you just want something that doesn’t scream STOCK PHOTOGRAPHY! Regardless, it goes without saying that every post you make on social media should not be without a visual to go along with it.

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Sites Social Media Public Domain Content 124

Jason Yormark

AUGUST 2, 2016

As I’ve gotten older the things I’m interested in writing about have strayed further away from my actual career. My personal blog has become a smorgasbord of topics ranging from tech to lifestyle, and less about marketing. Thus my entrepreneurial itch came storming back, and I felt the need to launch a separate site to be home to all my marketing content.

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Marketing Advertising Sites List 100

Jason Yormark

MAY 19, 2016

This post brought to you by Bing Network. The content and opinions expressed below are that of Jason Yormark. To succeed at building small business marketing strategies , you have to find a reliable way to bring in low-cost leads. As an SMB, your budgets are tight, your time is limited, and ROI is a matter of life or death when it comes to modern marketing campaigns.

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Small Business Adwords Paid Search Cost 100

Jason Yormark

APRIL 22, 2016

Last night I drove a lot of miles away from the hustle and bustle I normally fight through on a daily basis to coach my son at his baseball game, a little town called Granite Falls. It’s about 50 miles north and east of Seattle and off the beaten path. I arrived with my son, and as they warmed up on one baseball field, I watched as the high school team wrapped up their practice on an adjacent field.

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Film Apple Course Team 100

Jason Yormark

APRIL 20, 2016

This post brought to you by Bing Network. The content and opinions expressed below are that of Jason Yormark. The speed at which technology is evolving is at breakneck speeds. We’re living in an unprecedented era of technical evolution, and it shapes practically every facet of our daily lives. It was only a few years ago that people only owned one or two connected devices, but now that has evolved into people owning an entire ecosystem of connected devices…phones, laptops, tablets, TVs, even our

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Syndication Hotels Yahoo Journal 100

Jason Yormark

APRIL 14, 2016

Wifey: “What do you want for dinner?” Me: “I don’t know, whatever you want.” or. Me: “What do you want to watch?” Wifey: “Whatever. You decide.” The above are fairly common occurrences in our household, and I would imagine in many others. There’s been plenty of instances where we’d frustrate each other because neither of us could make a decision for such seemingly simple decisions.

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Exercises Study Course Research 100

Jason Yormark

MARCH 14, 2016

This post brought to you by Bing Network. The content and opinions expressed below are that of Jason Yormark. I’ve had a lot of experience on both sides of the fence when it comes paid marketing strategies and execution. Whether it’s been with an agency and working with larger brands and companies, or running a small business, it can be be very daunting and expensive to figure out how to drive targeted traffic and leads, not to mention, expensive.

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Syndication Yahoo Small Business Apple 100

Jason Yormark

JANUARY 12, 2016

I’m starting a new tradition of highlighting 5 things that drive me nuts every year. 5 things that if done, disqualify you & I from being pals. You own or are considering a selfie stick. Can you even imagine what people in previous decades would think if you tried to describe this? If you feel that you have to carry a stick to attach your phone to around, so that you can take pictures of yourself…that’s a problem.

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List Facebook Social Media 100

Jason Yormark

DECEMBER 29, 2015

Every year I like to write a blog post that recaps some of my favorite products or services I experienced that year. While I didn’t host a talk show announcing my favorite things and giving them away to a screaming out of control crowd, I am posting them here for you to get for yourselves. Feel free to scream if you’d still like. AirMail – I’ve struggled to find an email program on the Mac that I can get behind.

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Wireless Travel Mobile Hosting 100

Jason Yormark

AUGUST 19, 2015

If you’ve read my blog for any period of time, it’s no secret I’m a fan of Apple. Despite my love for the majority of their products, I’m not without an ability to point out when they fail (Apple Music…eck). But once again I’m blown away by the technical achievement of their latest offering, the new Macbook. For the past few years I’ve worked on a Macbook Pro, and loved every minute of it.

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Review Apple Travel Wireless 100

Jason Yormark

JULY 30, 2015

I’m back on the hiring wagon yet again. It’s amazing how much time and effort goes into the process of finding the right person for a job. What’s even more amazing that even in this day and age with some much information at our fingertips, the consistent lack of quality candidates I get. Easily only 10% of those that apply are worthy of consideration.

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Authentication Applications Process Engineering 100

Jason Yormark

JULY 1, 2015

It’s no secret I’m a huge fan of Apple products. I’m usually an early adopter no matter what the product is. However with the Apple Watch, I actually held back longer than usual for a few reasons. For starters, I’ve never been a watch/jewelry guy. I’ve never liked the feel of wearing anything like that. I also had reservations about how the watch would look.

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Apple Review Notification iPhone 100

Jason Yormark

JUNE 17, 2015

The March Madness Tournament is one of my favorite sporting events of the year. Not because basketball is really my favorite, but because of all the sporting events in the world, it’s the one event where anything is possible. Upsets. Seeing lower seeds beat the odds and moving on is incredible to watch. Smaller schools not given much of a chance that fight and claw their way to victory over seemingly impossible odds.

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Sports Eventful Industry List 100

Jason Yormark

JUNE 10, 2015

I’m not sure if the term really applies to this blog post, but I’m going to go with it anyway. One of the things I’ve really strived for later in life is figuring out ways to better use my time. Time is really our biggest luxury. Money’s great and all, but time is what it’s all about. Time with people you love, time to do the things you enjoy, just having extra time in general.

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Travel 100

Jason Yormark

MAY 20, 2015

For the first few years of my blog I wrote exclusively about digital marketing, social media and technology. As I got older, and my career shifted into more of a managerial/operational mode, I didn’t feel as motivated to write about those things anymore and started to want to write more about whatever inspired me. It was the only way I could find the motivation to continue writing.

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Insurance Microsoft Loyalty Resources 100

Jason Yormark

MAY 5, 2015

Throughout my professional career, I’ve always had a love for small business. Whether it was creating them myself, or helping others, small business is the backbone of our economy, and I always love finding tools and resources that can help small businesses navigate their marketing needs. It can be incredibly tough to find the time and budget to effectively market your small business, so anytime I find something I think can help, I feel compelled to shout it from the rooftops!

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Small Business Resources Marketing Proposal 100

Jason Yormark

APRIL 27, 2015

Relationships are not easy. More of them fail than succeed. We’ve all had our fair share of failed relationships, and I certainly fall into that category as well. Most people don’t figure it out until later in life. The irony is that it actually takes a few failed ones to eventually figure out how to make it work. Because the fact is, it takes work to maintain a long lasting relationship.

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Jive Sports List Meeting 100

Jason Yormark

JANUARY 14, 2015

'You see them all the time. Link bait lists claiming what women want in men. It’s understandable of course…lists are a great way to attract readership. Hell, I use them all the time. But these particular lists are always frustrating to see because they are always full of s**t. Rich, funny, works out, trustworthy, romantic, cooks, cleans…it goes on and on.

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List Survey Authentication Course 100

Jason Yormark

JANUARY 7, 2015

'After realizing I was spending over $200/month on my cable bill, I finally reached a point where I had enough and cutting the cable cord was in play. Even though I loved being able to watch what I wanted, when I wanted it, I just didn’t find myself doing so often enough to justify the expense. So despite my anxiety, I cut the cord. Cut it without even thinking about what my backup plan was going to be.

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Tips Sports Apple Mobile 100

Jason Yormark

DECEMBER 18, 2014

'I’ve been meaning to write a blog post about this infuriating article from Mashable a few months ago basically condemning the use of certain “buzz words” The article is chock full of “experts” I’m sure Mashable selected from a survey about what words they felt were overused. It’s practically impossible to read through the list of comments without hearing them in your head as a pompous “I’m better than you” tone.

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Survey Reputation Education List 263

Jason Yormark

DECEMBER 11, 2014

'Over the past 10 years or so, my career has shifted to focus more on managing teams and operations, and a good chunk of my time has been spent on interviewing and hiring. I’ve probably interviewed thousands of people in that time, and I definitely have a good feel for folks fairly quickly in the process. While roles vary and the qualifications for them can be very different, for me it really comes down to a handful of things that I look for and after thinking about it for some time, these

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Microsoft Meeting Project Authentication 265

Jason Yormark

OCTOBER 1, 2014

'Okay, maybe not celebrity baller, but there are ways to experience an upgraded Vegas experience. I love Vegas. I do. It’s not for everyone. But for me, 2 times a year is standard. There’s just something about a city that’s always on. It’s a place I can go and really do whatever the hell I want and not have to worry about it.

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Tips Travel Banking Discount 214

Jason Yormark

MAY 7, 2014

'I was inspired to write this blog post based on an article that surfaced in my Facebook feed about Appetas , a restaurant website service, that up until now, offered restaurants a turn-key solution to having a website with useful integrated features such as menus, online ordering etc. It’s not the worst idea in the world by any means, an affordable, easy solution for an industry that typically has low margins, and little to no internal resources for such a thing.

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Consultant WordPress YouTube Feed 228

Jason Yormark

APRIL 14, 2014

'Not every lead is a good one. In my first year I’ve starting my company, while few and far between, I’ve actually had new business prospects that I’ve turned down. For a startup, that seems a bit crazy, but sometimes, it’s unavoidable. I was inspired to write this blog post by something that literally just happened in our office that is driving me nuts.

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Meeting Startup Eventful Organization 224

Jason Yormark

APRIL 2, 2014

'Times are changing. The good ‘ol days of free advertising on Facebook have pretty much disappeared. You can’t blame Facebook entirely for this as it was just a matter of time before they really needed to monetize all those users and all that data. There’s plenty of uproar over this as organic Facebook reach is starting to dip into the single digits, and companies are scrambling to figure out what’s next.

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Facebook Notification Content How To 222

Jason Yormark

MARCH 13, 2014

'I’m not sure if the term really applies to this blog post, but I’m going to go with it anyway. One of the things I’ve really strived for later in life is figuring out ways to better use my time. Time is really our biggest luxury. Money’s great and all, but time is what it’s all about. Time with people you love, time to do the things you enjoy, just having extra time in general.

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Travel 194

Jason Yormark

FEBRUARY 24, 2014

'I often get asked from folks whether there will ever be a “social media crash” Similar to the 2000 dot com bust, will all these social channels just crash and burn at some point. My simple answer is always no. The fact is, social media at its core isn’t some newly formed concept that just popped up over the last few years. As a society, we’ve always been “social” It’s the technology that has changed that has allowed us to do so differently.

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Social Media Influencer Activities Sites 263

Jason Yormark

FEBRUARY 19, 2014

'Sounds like a Harry Potter movie doesn’t it? Today an article was posted that quoted Rick Pitino, the head coach of the Louisville Cardinals Basketball Team, as saying that social media poisons the minds of his student athletes, and most people in general. As quoted from the article linked above: I think technology is a great thing in many instances, and I think it’s poison in others, and for people in sports especially.

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Social Media Sports Analysis Skills 194

Jason Yormark

FEBRUARY 17, 2014

'I can’t imagine there has ever been a human being on this planet that has ever lived a life without failure in some form, certainly some more than others. I’ve certainly had my fair share. But it really hasn’t been until later in my life that I really learned a valuable lesson about failure; that it can potentially be a good thing. 2013 had it’s fair share of challenges for me, both of which happened within a week of each other.

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Meeting Company Marketing 245

Jason Yormark

FEBRUARY 13, 2014

'I interrupt the usually scheduled program of social media and technology posts with this little relationship post I felt compelled to write. My blogging has always been inspired by helping others in any way I can. Sometimes that strays from my professional world. This time around it’s about relationships. Over the past few years, I’ve been through some tremendous life challenges and changes and have learned so much that I feel compelled to share what I feel I’ve learned.

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Meeting Authentication Course List 279

Jason Yormark

FEBRUARY 10, 2014

'I remember attending a networking event and a talented speaker was up talking about how to grow your business. One of the things he said has always resonated with me, and it was the idea that you have to operate your business with the attitude that you have no competition. At first I kind of shrugged off the idea, but as he spoke more about it, I loved it.

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Compete Industry Eventful Company 221

Jason Yormark

DECEMBER 13, 2013

'For the past 6 years, every time the holidays rolls around, a new tradition has come upon me; an outpouring of emails and Facebook messages asking me if I know that my picture comes up on Google for ugly Christmas sweater. Or that my picture was used on a flyer for an Ugly Christmas Sweater party. Or recently, that my picture is on the cover of an Ugly Christmas Sweater book.

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Microsoft Posterous Groups Groups 267

Jason Yormark

OCTOBER 28, 2013

'Yea that’s right. I made a list of 10 reasons why being self-employed rules to get you to come read my stuff. Because lists are cool like that. People don’t have time to read paragraphs. That’s so 2012. I wrestled a bit with posting this as by doing so, I possibly alienate myself to any “offers you can’t refuse” for a traditional 9 to 5er.

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Price List Meeting Eventful 247

Jason Yormark

OCTOBER 8, 2013

'A little cross posting from the Studio 9 Blog. Here I cover how to use the Google Keyword Planner to better title your blog posts and drive more traffic to your blog. Have a look!

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How To Video Google 193

Jason Yormark

SEPTEMBER 12, 2013

'Earlier this year I decided to make a switch to the Samsung Galaxy Note 2 from an iPhone 5. I wrote an initial piece about this switch , and my reasons for it, mainly as I wanted a larger screen for my phone, and I had grown increasingly frustrated with Apple’s lack of keeping up with the competition. It is now roughly 4 months later and I’ve had plenty of time with this new device, and I can say with the utmost confidence…I’m going back.

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iPhone Apple Mobile System 264