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The Real Roadblock to Social Business Success

Webbiquity SMM

Stories about how top executives just don’t “get” social media and the concept of social business were common four or five years ago. Per recent research from GaggleAMP : “Connecting your business with your employees in social media can boost your social media presence.

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Enterprise 2.0 Conversations

The Marketing Blog

Home About In the Media Criticising Social Media ? Preventing Social Media Spam December 25, 2009.9:00 00 am Enterprise 2.0 I think ROI should always be a consideration but I don’t think it should be the only consideration. [In In a presentation by Aaron Julius Kim about ROI]. Enterprise 2.0

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Interview with Geoff Livingston Author of Marketing In The Round

Diva Marketing Blog

Geoff Livingston: When Gini Dietrich and I focused on multichannel integration, our logic centered on delivering ROI and outcomes for social media. So much of today’s conversation is about how marketers can get results from social. both traditional and social media. Gini may have a different take on that.

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This Week in Social Media – 5/29/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Stop talking about social media.

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23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity SMM

How can you make sure your company’s social media policy doesn’t run afoul of employment law? What under-utilized site has been called a “social media powerhouse,” and which highly popular social bookmarking site is frequently overlooked by marketers? Social Media Marketing Guides and Tips.

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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

How do you measure the ROI of your big content initiatives? We look at the numbers of social shares, links, mentions and page views. That said, the number one measurement of ROI can’t actually be measured. How do you measure the ROI of your big content initiatives? Cyrus Shepard is Senior Content Astonaut for Moz.

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