Net-Savvy Executive

MARCH 30, 2011

Aquisitions say something about the segmentation of social media analysis. The Radian6 deal says a lot about interest in social CRM, or the integration of social media monitoring and customer relationship management. Converseon blurs the lines that divide research, creative marketing, and management consulting services.

Radian6 85

Radian6 Cymfony Alterian Jive 85

Proactive Report

JUNE 4, 2010

On Wednesday morning a group of people interested enough in social media to brave the LA traffic gathered at the W in Westwood for the Visible Technologies Social Media Readiness breaskfast. Kolsky was a Gartner analyst and now does work on social CRM and strategy.

Training 69

Training Social Media Visible Technologies Social CRM 69

Buzz Marketing for Technology

FEBRUARY 9, 2011

They also provide a unique service from any of the vendors I spoke to around “text mining into a central database with integration into a CRM system”. Which sounded like Social CRM meets Systems Integration company to me. They have a research department that produces reports, which come in various flavors.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275