How to come up with social media content using feedback from your silent fans

Sprout Social

To create social media content for everyone, you also need to know why these decisions happened and the sentiments behind them. This insight can help you tailor your social posts to ensure you’re using the hashtags and keywords that are most likely to draw the highest number of impressions.

Lurker 109

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Captions can include text, hashtags, @ mentions, and emojis. Chat” can also be used to mean a moderated public conversation on social media, organized around a hashtag. Comments can include text, hashtags, @ mentions, and emojis. Hashtag. Lurker. Sentiment.

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The Social Media Analytics Compass: What and How to Measure

Razor Social

In an audience you will typically have the following: Lurkers – People that monitor what you share but don’t interact. Sentiment Analysis. Sentiment analysis tools are not 100% reliable but they can give you a good indicator when there’s a problem. Brand, Keywords and Hashtag monitoring – Get email alerts based on criteria you set. Are you using the right social media analytics tools to monitor, assess and improve your social media performance?