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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

Fede Alvarez published a small film to YouTube a few weeks ago, and it landed him a $30 million movie deal. Informational Give a man a fish, feed him for a day. Teach a man to fish, feed him for a lifetime. Once online, it caught the attention of executives at Apple who flew him into California to make it a commercial reality.

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29 Content Strategy Offers Ideas You’ve Never Dreamed Of

Writtent Blog

You know that running document on your computer of the best industry publications, blogs, websites, Twitter feeds and Pinterest boards? Create a Screencast. If your product is web-based, or you’re an expert at a process that matters to your prospects, film a simple screencast which details the ins and outs of the task.