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What Type Of Content Should My Company Produce?

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All of these little actions make the content you are producing that much more findable to those who are looking for it - and for those who will just stumble across it. It's that last word ("credible") where your time and energy should be spent. Value-based content gets found. ann handley. audio podcast. broadcasting.

Types 111
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The Most Exciting Thing Happening In Digital Right Now

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What is clear (especially if you have been following the Amanda Palmer and Seth Godin projects) is that it helps if you have already invested time and energy into building a semblance of a community. Just because someone created an interesting video, some fun copy and the right levels of pledges does not guarantee success.

Wikipedia 108
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Eloqua, TopRank, Demandbase and More – OMS Minneapolis Wrapup

Webbiquity SMM

It’s not enough just to produce great content, it has to be made “findable.&#. Kim Albee is the fascinating, high energy leader of Genoo , a marketing automation system for small to midsize companies. 92% of b2b buying cycles start with search. Kim Albee , Genoo.

B2B 164
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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

How to Improve Your LinkedIn ROI by Tweaking Your Profile (Sharisax): Make yourself findable by optimizing your profile. This post gives beginner affiliates some nice tips on where they should focus their energy. Should we call this LIO (LinkedIn Optimization)? Newb Guide Pt 1: What is Affiliate Marketing?

Marketing 279
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6 Reasons to Make Your Big Idea Small

Convince & Convert

Atomized Content is More Findable. This findability principle is the reason we have full written transcripts of every video interview and every Social Pros episode here on Convince & Convert. I got to know Brad and his wife Sheena when I lived in Flagstaff, AZ (where they’re from). Atomized Content Gets Consumed More.