Net-Savvy Executive

APRIL 1, 2011

So, in the spirit of the filmmaker who's not sure how to end a movie, let's roll the "where are they now?" Cymfony Acquired in 2007 by TNS, which was acquired by WPP in 2008. Cymfony Acquired in 2007 by TNS, which was acquired by WPP in 2008. Cymfony is now part of WPP's Kantar Media. It's now known as Dow Jones Insight.

Brand Monitoring 77

Brand Monitoring Cymfony Attensity Alterian 77

Diva Marketing Blog

FEBRUARY 23, 2009

  I’ve seen better brand equity analysis from TNS/Cymfony who integrate their brand equity tool with listening.   However, we must acknowledge that these are still early days for this new type of data and the science of how to analyze it in some valid way. 

Research 40

Research Social Media Cymfony Sample 40

Buzz Marketing for Technology

JUNE 27, 2008

In this book, we learned how to move things that added value to our organization closer to the core of what we do, and how to disaggregate those things that aren’t as important and push those out to the fringe. Corporations are learning how to have conversational skills. Comment by Larry Lawfer on May 22, 2008 @ 8:06 am.

Cymfony 113

Cymfony Badge Skills Comments 113