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Giles Palmer on Old vs. New Work Ethic

Oktopost

In February 2021 it was announced that Brandwatch had been acquired by Cision , the leader in news distribution and media monitoring and analysis for $450 million. Brandwatch recently achieved the number one ranking in the highly regarded Forrester Wave report for social listening technology.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse. People mention what they are doing on social media channels and they also look for advice. Social Analytics. Real-time Insights.

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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

collecting media coverage, putting it into a database, matching the articles and posts up with other metrics, etc.). Traditional and social media measurement tools usually provide 3 broad types of automation: 1. Or are you looking for lists of commonly mentioned words in the media? stories, blog posts, etc.).