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Giles Palmer on Old vs. New Work Ethic

Oktopost

Over the last 14 years, Giles has led Brandwatch through multiple fundraising events, international expansion, 3 acquisitions and a merger with the other leading technology in the Social Media Listening space – Crimson Hexagon.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

You could be running an event and you want to track real-time mentions so you can respond to and track them. Here are some of the key areas of functionality: Social media listening – Unlimited on-demand search and analytics, ability to track brand buzz, competitors, industry news, market events, sentiment and trending topics.

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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

Another method that Ive been impressed by is Gary Kings "Nonparametric Content Analysis" (its what powers Crimson Hexagon). I think that it has a lot of promise because, just as you said, its adaptive and quite trainable. stories, blog posts, etc.).