agora pulse

OCTOBER 19, 2017

Reach is a bit like the CPI (cost per impression) metric. CPI basically charges for every time your ad is shown to someone but doesn’t factor in any response or action from their side. You can also help yourself by creating campaign URLs for each paid social media campaign. Perhaps they scrolled right on by.

Social Media 133

Social Media CPI URL Social Media Management 133

The Social Media Hat

AUGUST 19, 2016

Most sites charge on a Cost Per Impression (CPI) or Cost Per Mille (CPM) - that's Latin for thousand - basis. Create a Listing for your website that includes your URL, site description, keywords & social channels. It works like this: Go to Trafeze.com and sign up for free. Select the kinds of monetization you want for your blog.

Adsense 60

Adsense How To CPI Blogger 60

Hootsuite

JUNE 8, 2020

They allow the viewer to take immediate action, such as installing an app or clicking through to a specific URL. You can see the full thing — which boasted a 50% lower CPI than other platforms — in this case study on the Snapchat website. This screencap is from a nine-second ad for mobile game company Nanobit.

Advertising 145

Advertising CPI How To Metrics 145