Buffer Social

FEBRUARY 19, 2019

Here’s a quick look at what we’ll cover: The vertical video and mobile hypothesis. The vertical video and mobile hypothesis. But why is video – particularly mobile video – such an important part of your social media strategy? According to a recent report from Nielsen, U.S. CPC on Facebook and $0.51

CPC 111

CPC Video Cost CPM 111

Buffer Social

FEBRUARY 19, 2019

Here’s a quick look at what we’ll cover: The vertical video and mobile hypothesis. The vertical video and mobile hypothesis. But why is video – particularly mobile video – such an important part of your social media strategy? According to a recent report from Nielsen, U.S. CPC on Facebook and $0.51

CPC 85

CPC Video Cost CPM 85

Buffer Social

AUGUST 9, 2016

billion of which access the social network via mobile devices. CPC is relatively cheap, depending on your industry (On average, no more than $0.61 Mobile News Feed. By default, Facebook will show the ad on the desktop News Feed, mobile News Feed, and the desktop right column. billion daily active users on – 1.03

Advertising 40

Advertising Facebook URL Campaign 40