Twist Image

SEPTEMBER 11, 2014

You''re in the minority (and yes, I say this with full acknowledgement that if you''re spending money on mobile data, this newly added features can be both draining and expensive. From the article: "From May to July, Facebook said video views have surged 50%, with more than 65% of the total taking place on mobile. mobile data.

YouTube 80

YouTube Nielsen Facebook Instagram 80

Twist Image

SEPTEMBER 22, 2012

Yahoo News ran a fascinating news item titled, Nielsen shows how people use TV differently , recently. During the first three months of 2012, the average consumer spent about 2 percent less time watching traditional TV than the previous year, Nielsen said. " Nielsen is evolving its definition of TV. It was just video.

Nielsen 95

Nielsen Telecommunications Advertising iPad 95

Buzz Marketing for Technology

JUNE 27, 2008

Its a Jungle Out There Thats Jakob Nielsen s theory. Nielsen champions the idea of information foraging. Nielsen holds that on-screen reading is 25 percent slower than reading on paper. Back to the Jungle Nielsens apt description of the online reader: "[U]sers are selfish, lazy, and ruthless. " Humans are informavores.

Nielsen 279

Nielsen MySpace RSS Pluck 279

Social Media Strategies Summit

NOVEMBER 7, 2018

According to Nielsen , Millennial buying power is an estimated $65 billion, while Gen-Z has already eclipsed that with an estimated $100 billion in purchasing power. Kik, a cross-platform mobile messaging app. Kik is a cross-platform mobile application used for instant messaging. It is similar to Facebook Messenger or Snapchat.

Social Media 275

Social Media Platform Instagram Influencer 275

Idaconcpts

JULY 22, 2013

Resize your Internet browser window to about ¼ of the full screen and you should get a view like the one below: This would mean that several users viewing the site on mobile devices could potentially run into a very frustrating experience. survey participants accessed the Internet via a mobile phone each week during that period.

Project 134

Project Nielsen Sites Mobile 134

Mindjumpers

DECEMBER 12, 2012

Nielsen, IT Entrepreneur. It’s my impression that the traditional social networks are moving into the background replaced by mobile social networks. Indeed, in 2012, more than half of the hits to Chinese websites came from a mobile device. The hottest mobile app currently is without question Weixin ( WeChat in English).

Social Networking 241

Social Networking Instant Messaging Social Media Facebook 241

Mindjumpers

DECEMBER 11, 2012

Nielsen, IT Entrepreneur. They prefer services that have a good mobile interface, services like Sina Weibo & Weixin (WeChat). They mainly access the Internet through their mobile phone, either a local branded phone or a low-end Android smartphone. Guest post written by Jens H. They only speak Chinese.

Social Media 254

Social Media Social Networking Privacy Nielsen 254

Audiense

JULY 7, 2017

A few weeks ago Nielsen published a report focusing on the consumer habits of the LGTBI community highlighting their significant spending power. As a primarily younger audience than those defined above these individuals prefer to receive information and even entertainment via their mobiles.

Nielsen 114

Nielsen Influencer Overview Communities 114

The Realtime Report

MARCH 7, 2017

There is a famous study from the Nielsen Norman Group in which they used eye scanning technology to discover the majority of users (79%) scan pages in an F pattern. Works For Mobile Devices. In 2016 the tipping point was reached, and usage statistics showed that mobile devices were used more than desktop computers.

Content 121

Content Nielsen Mobile Patterns 121

Twist Image

MARCH 20, 2013

From the article: " Motorola Mobility has released its ' Fourth Annual Media Engagement Barometer ,' containing some interesting statistics on TV and DVR usage. This was the news from Marketing Charts in today's news item titled, Americans Don't Watch 41% of Their Recorded TV Content. What are we going to do about it? enewsletter.

Content 111

Content Nielsen RSS Newsletter 111

Social Media Strategies Summit

JUNE 8, 2023

RESULTS : A Nielsen Catalina Solutions study discovered that the campaign drove a near-9% increase in in-store sales for RXBAR, along with a 7.5% When they wanted to boost brand awareness among Latinx communities in the US, they ran a series of Spanish-language video ads on the platform. upturn across the brand’s whole product portfolio.

Facebook 130

Facebook Brands Social Media Campaign 130

Social Media Marketing

AUGUST 8, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. million a day.

Social Media 167

Social Media Nielsen Social Networking Press Release 167

Sprout Social

NOVEMBER 2, 2023

Take a look at this simplified current state customer journey map from Nielsen-Norman. Source: Nielsen The map follows the journey of “Jumping Jamie” as they navigate the process of switching to a different mobile plan. These are especially helpful to establish a baseline for your customer service experience.

Examples 97

Examples Social Media How To Template 97

Social Media Marketing

MARCH 27, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 164

Social Media Mobile Advertising Google 164

Mindjumpers

SEPTEMBER 28, 2015

The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. Video content is taking over. New stats from Cisco have revealed that by 2017, video will account for 69% of all consumer internet traffic.

Video 100

Video Content Marketing YouTube 100

Sprout Social

JUNE 14, 2022

SMS marketing (or “text marketing”) is a form of mobile marketing that allows businesses to send text messages to customers and prospects. Marketing by SMS has several advantages over other mobile marketing strategies like email marketing and push notifications. Increase response rates. Provide text-based customer service.

SMS 102

SMS Marketing Strategy How To 102

Buffer Social

FEBRUARY 19, 2019

Here’s a quick look at what we’ll cover: The vertical video and mobile hypothesis. The vertical video and mobile hypothesis. But why is video – particularly mobile video – such an important part of your social media strategy? According to a recent report from Nielsen, U.S. Other key video marketing learnings.

Video 111

Video CPC Instagram Social Media 111

Convince & Convert

DECEMBER 8, 2015

Rise of mobile video, per Nielsen. Partially this is because customer appetite for video (especially low-res, real-time video) is insatiable. This content marketing trend will also be a force in 2016 because video is the most efficient way to atomize your message. If you have video, you have audio.

Trends 60

Trends Content Marketing Nielsen 60

Social Media Marketing

MARCH 20, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Hashtag Feed Reader Social Networking 167

Janet Fouts

DECEMBER 30, 2014

23% of Millennials have a Bachelor’s degree or higher, making them the most educated generation ( Nielsen ). Mobile is the #1 platform of choice and apps like Amazon, Groupon and Shop Kick are top hits. Is your website responsive and mobile ready? 38% of Millennials are bilingual. They’re social. No excuses.

Marketing 145

Marketing Social Media Nielsen Authentication 145

Jon Loomer

AUGUST 29, 2018

In the United States, you can also target by DMA , which is a media market as defined by Nielsen. The platform may use IP address, mobile device info, a user’s profile data (i.e. People whose most recent location is the selected area, as determined only via mobile device. How Facebook Determines Location of a User.

Facebook 166

Facebook Travel Advertising Mobile 166

Convince & Convert

APRIL 26, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Similarly, Nielsen ratings seem to be outdated.

Authentication 131

Authentication Social Media How To Nielsen 131

Buffer Social

FEBRUARY 19, 2019

Here’s a quick look at what we’ll cover: The vertical video and mobile hypothesis. The vertical video and mobile hypothesis. But why is video – particularly mobile video – such an important part of your social media strategy? According to a recent report from Nielsen, U.S. Other key video marketing learnings.

Video 85

Video CPC Instagram Social Media 85

Twist Image

OCTOBER 18, 2011

" The news item goes on to define three emerging TV viewing trends: Micro-mobility. micro mobility. nielsen mckinsey company. ABC would have studied viewer usage of other tablets, but none had critical mass. That might change with the introduction of the new Kindle." active media. advertiser. advertising. broadcasting.

iPad 104

iPad Social Media Nielsen Advertising 104

Ignite Social Media

DECEMBER 16, 2016

On a positive note, they have been working more with third party research groups (like Nielsen, comScore, Moat) to validate their reporting due to requests for independent measurement of ad performance. Many of the problems with Instagram come from it’s mobile-only format.

Social Media 60

Social Media Analytics Platform Instagram 60

Firebelly

MARCH 5, 2010

You have to focus on Universal Search, Real-Time Search, Social Media and the Mobile Web. Women Use Social Mobile More Than Men By Tiphereth Gloria Nielsen posted these mobile social stats from December 2009 about the gender differences when accessing social networks via mobile devices. Where do you start?

Social Media 100

Social Media Marketing Feed Reader Social Networking 100

Hootsuite

NOVEMBER 25, 2015

That may have a little something to do with Twitter’s great focus on mobile…. Mobile advertising revenue accounted for 86 percent of the total Twitter advertising revenue. People use smartphones so much today that every business is scrambling to optimize for mobile. billion in mobile ad revenues by 2017.

Social Media 112

Social Media Advertising List Instagram 112

Buffer Social

OCTOBER 9, 2018

But don’t just take our word for it: Gartner forecasts that by 2019, requests for customer support through consumer mobile messaging apps will exceed requests for customer support through traditional social media. In fact, they don’t really want to use traditional social media channels for communication. This is why we built SocialChat.

Conversation 96

Conversation Social Media Widget Twitter 96

Convince & Convert

MAY 27, 2014

And, according to a global Nielsen Survey of Trust in Advertising conducted in September 2013 (58 countries), almost half (47%) of respondents said that humor resonates more than any content approach. Imagine a portable GPS with an identity crisis in the wake of mobile apps that render it obsolete.

Conversation 167

Conversation Marketing B2B Content 167

Oktopost

APRIL 22, 2019

Nielsen Visual IQ. Neustar’s attribution platform is able to bring in data from mobile and offline marketing channels. With the goal to provide a robust, configurable solution for web and mobile marketing attribution, Kochava’s Unified Audience Platform can track users across different devices and platforms.

Software 103

Software Marketing Social Media Analytics 103

Proactive Report

JANUARY 5, 2010

The growth in online video has been significant: Nielsen released some interesting numbers in May 09 that showed Web and mobile video watching were experiencing skyrocketing growth.

Video 77

Video Trends Nielsen Social Media 77

Stay N' Alive

SEPTEMBER 3, 2013

The sad thing is many of these former print and former video news orgs don''t realize they are now in competition with each other (much due to the fact that Nielsen ratings still exist and ad revenue is still going towards different sources like TV, but that won''t last for long). This is when Facebook should feel threatened.

Facebook 97

Facebook News YouTube Compete 97

ProBlogger

FEBRUARY 24, 2016

This was the verdict from usability guru Jakob Nielsen back in 1997 , and it’s even more relevant now that reading on mobiles has become so prevalent. Of course, Nielsen was generalising – after all, the New Yorker website wouldn’t exist if people didn’t read online – but the key is to make your copy as compelling as possible.

Tips 34

Tips Nielsen Activities Conversation 34

The Social Media Incubator

SEPTEMBER 1, 2009

A Nielsen study revealed social networking sites’ traffic increased at a rate of 47% over the last few years. Many feel that social networking is only for teens and college students; a place for them to share pictures of parties and keep in touch with friends, but in actuality it is becoming a valuable networking tool.

Social Media 100

Social Media Marketing Social Networking Foursquare 100

Bill Hartzer

MAY 26, 2010

Each episode will showcase a different component of online advertising – mobile, social, search and more. Mobile apps? Learn about Local Search and Local Search Engine Marketing in Dallas With the ever-expanding adoption of mobile smartphones, coupled with advances. The Great Divide Watch & Win Contest gives U.S.-based

Small Business 87

Small Business Advertising StumbleUpon Nielsen 87

Hootsuite

MAY 18, 2023

Use vertical content Most short-form video platforms are designed for content to be viewed on mobile devices in a vertical format. Free 30-Day Trial 13 short-form video best practices Dive into short-form video marketing with these tips and best practices. i got $$ for the best duet ♬ Shaq-a-Roni – Shaquille O’Neal 10.

Video 116

Video HootSuite How To Instagram 116

Firebelly

FEBRUARY 19, 2010

New numbers released by Nielsen today confirm what we’ve known for a while: Facebook is the web’s number-one time sink 4. Internet user spends more time on Facebook than on Google, Yahoo, YouTube, Microsoft, Wikipedia and Amazon combined. Think about that for a moment.

Facebook 100

Facebook Yahoo Social Media MySpace 100