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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

Note, these are all available on both mobile and desktop when you navigate to the appropriate analytics tabs. Videos Your Followers Watched: Overview of content that is most popular with your followers. Cost-per-Acquisition (CPA): The average amount of money you’ve spent on a conversion.

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How to Craft the Perfect Post on Facebook, Twitter and Instagram

Buffer Social

Here’s a quick overview of ideal images sizes for both shared images and link images on Facebook. And more recently, Twitter shared that Promoted Tweets with 40-60 characters of copy result in a much lower CPA than longer Tweets. Photos can be up to 5MB; animated GIFs can be up to 5MB on mobile, and up to 15MB on web.

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