Waxing UnLyrical

JULY 18, 2019

In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge.

Influencer 211

Influencer Engagement Fashion Retail 211

Diva Marketing Blog

NOVEMBER 11, 2010

from marketing communications, consumer insights and PR to customer care, HR and beyond. I call this aligning the social enterprise. Helping to develop guidelines. Leading conversations about social media ethics, transparency, authenticity as it relates to the company culture and brand values/promise.

Social Media 72

Social Media Brands Press Release Sports 72

Buzz Marketing for Technology

AUGUST 1, 2008

As Director of Social Enterprise Evangelism, Gia is on the front lines of social networking and collaboration. Gia holds a degree in Organizational Communication and has over 10 years experience in developing, educating, consulting and selling social and collaborative solutions with IBM, and now with Jive Software.

Jive 100

Jive Communities Collaboration Policies 100