Convince & Convert

JUNE 17, 2010

link] EllisTweet Given the volume of yammering about how to measure social networking success, I must say that this post, Jay, stands out. Ive founded 5 companies, and spent 15 years running digital marketing agencies. The notable points are many; among the key takeaways are these: 1. Numbers can both have value and be deceptive.

Twitter 126

Twitter Metrics Social CRM Consultant 126

Convince & Convert

MAY 28, 2012

Somebody sending a mean tweet about your company doesn’t constitute a crisis. When the company does not know any more than the public about what’s going on. A social media crisis has a potentially material impact on the company overall. This will stem the tide of “hey company, did you know?”

Social Media 157

Social Media FAQ How To Yammer 157

Convince & Convert

MAY 31, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jay : I want to start off the show by thanking our kind sponsors, Eric’s company Argyle Social, data driven social media management.

B2B 113

B2B LinkedIn Posterous Social Media 113