Company Engagement Health Care Syndication 
Adam Sherk
AUGUST 25, 2009
Major stories that emerge (such as Michael Jackson or the health care debate ) can bring large spikes in search traffic, but it’s common to see the numbers drop after May and not pick up again until September. By engaging (appropriately) with your target audiences you’ll indirectly facilitate an increase in traffic and links.
Webbiquity SMM
FEBRUARY 28, 2011
Not that number of followers means everything , of course, and those few hundred followers may be really highly engaged. Anyway, on to the list! . • Christopher Barger – Director, Global Social Media at General Motors. • Scott Monty – Digital & Multimedia Communications Manager at Ford Motor Company.
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Adam Sherk
DECEMBER 8, 2009
Topic pages consolidate all of a site’s coverage on general, popular subjects such as specific news figures or companies. In looking at the current Living Story examples , one thing that struck me is that news sites will need to be careful not to pick subjects that are too broad to be effective.
Hootsuite
MARCH 31, 2020
Most social networks include their own analytics tools to help businesses analyze how well their posts are doing for metrics such as reach, engagement, and follower growth. This is often required for regulatory compliance in industries like health care and finance. For brands, the company logo is usually the best avatar choice.
Adam Sherk
JUNE 29, 2010
Bruce – It seems like when a company doesn’t quite know how to describe their product/service, they go with “solution.&# The numbers are a little skewed on that one because there were releases from companies with “Synergy&# in their name. It’s tough because part of our company name is ‘Innovative.’
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