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Nike Celebrates Instagram Milestones by Thanking Its Community

Convince & Convert

It all started with a hashtag – two years ago, the ceremonial first fan photo with a #Nike tag on Instagram. To commemorate both milestones, the company hosted a 24-hour long community celebration on its @Nike account. Celebrating the first #Nike hashtag was an incredible idea. What’s your “first”? Sprinkle in shout outs.

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How to build brand loyalty that lasts

Sprout Social

There are plenty of marketing tactics that companies use to improve brand loyalty, including providing stellar customer service, rewards programs, having a strong brand story, community building and more. Let’s go in-depth on some of the best ways to build brand loyalty that lasts. Provide stellar customer service.

Loyalty 86
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LinkedIn SEO: 7 tips to optimize your company page

Sprout Social

The algorithm analyzes the presence and frequency of relevant keywords in your tagline, About section, services, posts, articles, hashtags and other places. For example, give them branded hashtags to use in their posts. Research popular and niche hashtags in your industry, and incorporate them naturally into your posts and articles.

SEO 114
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Complete Guide to Hashtag Analytics

Sprout Social

Hashtags make tracking campaigns much easier, and gives you more accurate results. By using hashtag analytics, you’ll be able to run organized campaigns, get details on your target audience and optimize your social media posts for more exposure. Why Hashtags? Hashtags drive engagement. Hashtag Analytics Tools.

Hashtag 110
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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

The truth is that there are no shortcuts to community building , it requires sustained time, effort and dedication: at least to create a community that is truly activated and interested. I’m always using my social networks to crowdsource.

Tools 277