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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Not every company needs a blog.

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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

But that doesn’t mean you can’t build yourself a thriving community. There are incredible tools and services at your disposal, most of which don’t cost a dime. With a little time, research and the right plan, you can have yourself a platform to build your community with.

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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Brands are revisiting social media as a community-building tool, rather than a marketing platform. Your content team shouldn’t the only ones managing your company’s social media accounts. Pro sports is just one of many industries that struggle to connect with fans consistently via social.

Team 151
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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Brands are revisiting social media as a community-building tool, rather than a marketing platform. The post Responsibility for Social Goes Beyond Content Teams appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting. See you next time.

Team 100
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What is a brand community and how to build a successful one

Sprout Social

It’s your job to find this community, connect with it directly, and build a strategy for individuals within the community to interact with each other. And you want to do this because your brand community is a powerful business tool. How will your brand community goals help with your company goals?

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You Need These Roles on Your Social Media Team [Skills + Salaries]

Hootsuite

If you want to reap the rewards that social media marketing can offer your business, you need an all-star social media team. There are endless benefits to using social media for business. But social success is a lot more complex than posting occasionally on Facebook and Instagram.

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