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The Many Roles of an Internal Community Manager

Social Media Strategery

When someone in the communications industry refers to a “ community manager ,&# they are usually referring to someone that can manage the online relationships for a particular brand, using tools like Facebook, Twitter, and blogs. The Internal Community Manager wears many hats. With the growing ubiquity of Enterprise 2.0

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#measurePR Recap (July 2015): Internal Communications

Waxing UnLyrical

measurePR community member, Sarah Parker chimed in: Q2: Have a benchmark. To engage/motivate your internal community, you need to understand the ‘state of the union.’ I figured it made sense to put together a list for easy reference: Yammer. ’ #internalcomms #measurepr. Not always a good thing. Wunderlist.

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Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

&# What they didn’t take into account was the fact that a majority of their users were of the Silent or Baby Boomer generation, they were academic researchers who were rewarded for individual published works, and they were very aware of copyright and intellectual property rights. That’s why I love a tool like Yammer.

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7 Surprising Differences Between Male and Female Millennials: Webinar Recap

Ignite Social Media

When we look at the channels that female and male millennials visit regularly, we see that the male audience is much more likely to visit the “micro-social networks” and/or messaging applications, such as LinkedIn, Reddit, WhatsApp, We Chat, Vine, and Yammer, than their female counterparts.

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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

As you might imagine, neither of these conclusions bode well for the long-term health of a virtual community behind the firewall. Include the link to your content in your team newsletters, meeting agendas/minutes, email signatures, briefings, Yammer messages, and any other communications vehicles you use. Cross-promote.

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Justifying Social Media to the Big Wigs

Social Media Strategery

Use an open source microblogging service like Yammer or QikCom. For example, Aberdeen recently published a report on Sales 2.0 For example, Aberdeen recently published a report on Sales 2.0 link] Abbe There’s also lots of good research out there to help back up pro-social media and enterprise 2.0 brief summary: [link].

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Social Pros 22 – Evan Hamilton, UserVoice

Convince & Convert

Read on for insights from Evan and some social media news from Eric and Jim ( this week : Facebook changes users’ email addresses without permission, LinkedIn offers targeted status updates, and Microsoft acquires Yammer). Jim : Yes, it really does, I mean, we had somebody out from Yammer on one of the shows I hosted. Listen Now.

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