Communities Microblogging Publishing Yammer 
Social Media Strategery
NOVEMBER 2, 2008
&# What they didn’t take into account was the fact that a majority of their users were of the Silent or Baby Boomer generation, they were academic researchers who were rewarded for individual published works, and they were very aware of copyright and intellectual property rights. That’s why I love a tool like Yammer.
Social Media Strategery
NOVEMBER 30, 2008
Use an open source microblogging service like Yammer or QikCom. If your organization already uses Instant Messaging, microblogging offers the potential to turn those one-on-one conversations into group collaboration. For example, Aberdeen recently published a report on Sales 2.0 brief summary: [link].
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