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Enterprise 2.0 Isn’t About Social Business, It’s Just About Business

Social Media Strategery

.” She went on to say that instead of talking about social media, social business, building communities and why your organization needs to use blogs, wikis, and microblogging, you should be talking about increasing sales, increasing productivity, and cutting costs. For you, building communities might be the goal.

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The 1-9-90 rule won't work for Internal Collaboration

Buzz Marketing for Technology

Ok, so you decide to implement an internal microblogging platform like Yammer or Socialcast, or even an internal Wiki platform like SocialText or Confluence. Not just a ‘check the box’ type of – did you contribute back to the community – but if you didn’t contribute tangibly back to the community – it may impact your bonus potential!

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Tired of All-Hands Meetings? Try an INTERNAL Unconference

Social Media Strategery

We established the hashtag that we would use when blogging or Yammering about the Uconference. To address this, we decided to use both Yammer and Adobe Connect , allowing chatting and live audio/video. Does your organization have an internal microblogging service (Twitter is most likely too public for most)?

Gov 2.0 85
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Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

Before rolling out ANY type of social media application, whether it’s blogs, or a wiki, or microblogging, make sure that you do an assessment of your user culture first. That’s why I love a tool like Yammer. Yammer is a microblogging application similar to Twitter, only it’s focused on businesses.

Gov 2.0 63
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Taking the Next Step: Going From a Grassroots Enterprise 2.0 Community to an Official One

Social Media Strategery

As your grassroots community takes the next step to becoming an official one, what challenges will you face? Way back in 2008, microblogging and enterprise collaboration platform Yammer launched at TechCrunch50. Official communities that began with large budgets are struggling to maintain their success with diminished resources.

Yammer 116
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Justifying Social Media to the Big Wigs

Social Media Strategery

Use an open source microblogging service like Yammer or QikCom. If your organization already uses Instant Messaging, microblogging offers the potential to turn those one-on-one conversations into group collaboration. Think of it like an IM platform where every IM you send is open to everyone else in the network.

Gov 2.0 56
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Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

The only similarity is a 140 character limit for posts — so Plurk is essentially a microblogging platform. Plurk: Real Nested Conversations Brought to the Microblogging Platform A few days ago, I noticed via Twitter search tool Summize that Aaron Brazell had been talking about me on his Twitter stream.

Twitter 199