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How The World’s Top Fitness Brands Are Building Social Community To Grow Their Business

Pixlee

Intensely passionate communities have formed around types of exercise and activities, and members share details of every training session and achievement across all forms of social media. Community is a competitive advantage because members encourage, motivate, and help one another. Community Needs To Be Part Of The Company’s DNA.

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9 LinkedIn Users Describe Themselves

Ari Herzog

Founder of the 12for12k Challenge, a community-driven social media charity initiative to connect globally and help locally. Specialties : Business consulting, social media, community building, business relationships, branding, marketing, mobile applications, digital marketing, social education, non-profits. Community management.

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Social Pros 29 – Lauren Vargas, Aetna

Convince & Convert

Jay : I can tell you 11 year old Ethan Baer freaked out, and he has the power of Sports Center 24 hours a day which you did not have when you were 11. With that awkward transition we’re going to bring on the show Lauren Vargas, head of social media and all things community at Aetna. Eric : It was really fun. Jay : Exactly.

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25 Free Digital Marketing Tools for Nonprofits

Waxing UnLyrical

The life of a communications pro for a nonprofit organization is one that seems to require a daily mix of magic tricks, extreme sport level time management and creativity. Answer the Public : Answer the Public is another great tool (ignore the creepy guy on the homepage) to help you build content around question people are asking.

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