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The Best Free (or Cheap) Tools for Blogger and Influencer Outreach

Adam Sherk

And since social media and Google+ in particular have an impact on SEO there are also secondary benefits to locating influencers there. All my + is a useful tool for evaluating the activity and engagement of specific profiles, as I did in my post on Google+ engagement for news sites. BuzzStream. Contact Management.

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Social Media Outreach for Beginners

Sprout Social

Social media outreach is one of the best ways to form new relationships, increase engagement and get more eyes on your content. What is Social Media Outreach? Unfortunately some marketers use social media outreach as an opportunity to spam influencers. Should You Use a Business or Personal Account?

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5 “Research-Backed” Ways to Earn More Social Traction for Your Blog

ProBlogger

Hence the coined expression “content is fire, and social media is gasoline.”. When you connect and build relationships with publishers and other high-profile bloggers in your industry, you are given platforms for engaging with your potential customers. Still, the publisher’s social-sharing numbers will likely be lower as well.

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How to Improve Your Content Promotion in 10 Words (or Less)

Convince & Convert

BuzzStream and Fractl collaborated to survey more than 500 publishers for a two-part study to learn how to engage publishers more effectively, and the answer to improving your pitch open rates is this: 10 meaningful words. Here’s why—and how.

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4 Things You Need to Know Before You Pitch

Convince & Convert

BuzzStream and Fractl have collaborated to figure out the most important aspects of publisher personas and pinpoint the four aspects you need to research before you pitch: Education. You may also find useful details on a publication or personal website’s bio page or in social media profiles. Image via BigStockPhoto.com.