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5 stats brands need to know to engage Irish & UK consumers

Sprout Social

There is no denying the power of brand social media. From raising a brand’s global profile to supplementing research and development efforts, social media can help grow multiple aspects of any organization. Brands need to talk to their audience. Conversations can spark connection.

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Which Instagram Analytics Tool Will Work Best for Your Business?

agora pulse

Top hashtags. These are the hashtags you’ve used on the posts that received the most engagement. Once you’ve published enough posts, you might start to realize some hashtags are bringing in more engagement. Track hashtags that are associated specifically with your brand to see how many people are using them.

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7 Important Instagram Features Your Brand Should Know

Sprout Social

Social networks are changing all the time. By the time you get comfortable, an update occurs and changes your social media marketing strategy. Instagram has roughly half-a-billion users and more than 300 million active users on the network each day. This creates more brand awareness and visibility for your content.

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7 Best Social Media Practices To Boost Your Conversions

The Social Media Hat

Some social media marketing best practices to help you increase engagement are: Build credibility. Do the hard work of establishing your brand as a thought leader. Hashtags (consider creating your own and encouraging people to use it). Geotagging. Don't just post third party links. Facebook Ads. Facebook Remarketing.

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What Steps Should I Take When My Instagram Engagement Is Dropping?

SocMed Sean

Sometimes, Instagram can really set you in a foul mood… If you depend on social media platforms like Instagram as your marketing platform of choice, then you know how critical dropping engagement numbers can be for your brand. This is also where you can be creative and add more personality to your brand image.

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How to Build a Social Media Growth Strategy That Works [2024]

Hootsuite

Social media growth reached a new high in 2023, with 4.88 billion total active social media user identities, representing 60.6% How do brands grow their own social presence to reach that ever-increasing audience base? We’ve got 10 strategic tips (and 3 tools) for optimum social growth in 2024.

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6 Creative Social Media Tactics to Produce Better Content

Sprout Social

With so many businesses active across all social platforms, the content you’re publishing has to be more innovative, creative and engaging than ever. And recreating an approach that worked for one brand won’t always pan out for yours. Here are six social media tactics you should adopt: 1. Build Local Connections With Geotags.