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How to Get People to Your Social Sites and Keep them Coming Back.

Saying It Social

Here are some ways to drive people to your social sites and then keep them engaged. Really like this sign from Dillard’s because it tells you what benefits you will receive by engaging with them on their social sites. Here’s a nice window cling example from I Love Brands. Have a sign up at the check out counter.

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Making Contact: How You Deliver Your Content Matters

Convince & Convert

Doing so allows you to control each visitor’s experience and direct them to the information that they will find most useful and engaging. Utilizing sites like DocStoc , SlideShare , Scribd , and Visual.ly Contains engaging subject lines designed to ensure an open rate of at least 20 percent. Your eNewsletter.

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Social network commerce and referrals: Rubbish in, rubbish out?

The Way of the Web

The networks included ranged from Facebook and Twitter to the likes of Foursquare, Scribd and Meetup. Or are finding that the brands they want to spend with currently just refer them to their traditional website, giving that extra click of delay and potential for a consumer to get distracted, have doubts, or just give up for some reason?