Remove Brand Monitoring Remove Marketing Remove Retail Remove Sentiment
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Top 10 Social Listening Tools

Oktopost

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context.

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How To Use Competitive Benchmarking To Boost Your Social Media Marketing Strategy

Keyhole.co

However, keep in mind that your competitor should have similar brand profiling as yours. If you compare a year-old brand in clothing retail to that of Gap, which has been around for decades, your competitive benchmarking will fall short. Consider qualitative data, such as customer feedback and sentiment analysis.

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5 Ways To Use Social Media Content For Customer Success

Keyhole.co

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand. Keyhole helps brands learn their impact online.

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What is Customer Experience: 7 Tips to Improve Your CX

Hootsuite

The Hootsuite analytics tool is especially useful in understanding where customer sentiments lie. Then, you can measure the social sentiment of your brand. Grow your online and in-store sales with a conversational AI retail chatbot by Heyday by Hootsuite. And, all in a single view. Source: Hootsuite. Source: AskNicely.

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