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19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

What are social media metrics? As a social media professional, they’re your chance to demonstrate the value of your work, and the impact of the decisions you’ve made. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Brand Awareness.

Metrics 112
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9 Essential Social Media Metrics To Track In 2023 [+ 6 Best Tools]

Keyhole.co

You’ve mastered the art of churning out social media content on a consistent basis. Your brandssocial media accounts are now all active with heightened engagement rates. But, are you using your social media accounts correctly? Is your business seeing any social media ROI ?

Metrics 52
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5 Ways To Boost Sales With A Data-Driven Social Media Strategy

Keyhole.co

With that in mind, let’s explore how proper data use can help you boost sales through social media. Five ways social media data can take your strategy to the next level Unlike years past, driving revenue from social media now requires more than just boosting your top posts.

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10 Best Facebook Competitor Analysis Tools

Keyhole.co

Social media’s influence as a virtual marketing space has become undeniable, owing to its capability of reaching a large audience. According to reports , Facebook generates the highest ROAS among all social media platforms. Moreover, the networking giant also drives 80% of all US social referrals.