All Acquisitions, All the Time

Net-Savvy Executive

An endorsement of social media business value today ," Visible Technologies " A glimpse into the possibility of the post mass media, one-on-one, world ," MotiveQuest. It's certainly spiced up my recent conversations with people in the industry. Brand Monitoring: Where Are They Now? Here we go again. Before the discussion about the Radian6 acquisition had time to settle down, there's another acquisition.

Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

After two years at the helm of Avaya’s social media strategy which produced a very strong ROI in the Social Customer Support area, I am happy to say we finally got that strategy institutionalized within the Support organization so I found myself with a rare opportunity to evolve our strategy from brand monitoring and reputation management to something higher order like Social Insights. Disclaimer – these are my opinions formed by my conversations with these firms).