Proactive Report

OCTOBER 30, 2011

Dell recently commissioned Forrester to do some research on the impact of responding to customers and they found that those with a listening and digital engagement initiative are rewarded with improved customer satisfaction scores, loyalty and brand metrics. (No It pays to map your social graph. No big surprise there!).

Social Media 95

Social Media Retail Airlines Social Graph 95

Convince & Convert

AUGUST 10, 2010

Hope the book writing is going well! We're in the final edits of the book now, so I can't complain about that at all. We're in the final edits of the book now, so I can't complain about that at all. McCann , Viral Heat Did you enjoy this blog post? Thanks for sharing this Jay. link] jaybaer Thanks David.

Social CRM 134

Social CRM Influencer Klout Social Media 134

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host. .

Foursquare 152

Foursquare Analysis Consultant Mobile 152