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Does your brand take bloggers seriously?

Sherrilynne Starkie

Technorati is not the voice of blogging authority that it once was, but each year the advertising network publishes a report that is required reading for internet marketers. Another problem is that brands primarily look to comScore/Nielsen ranking for identifying and selecting influencers. The value of blogger relations is clear.

Blogger 389
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Influencer Marketing: Interview With Danica Kombol

Diva Marketing Blog

Influencer marketing's roots began in the blogosphere programs of what we called blogger relations. Danica Kombol : In 2009, Everywhere Agency won the Guinness World Record for the most socially networked message in #BEATcancer. Diva Marketing : Influencer Marketing is a service that your agency Everywhere Agency offers.

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Influencer Marketing: Interview With Danica Kombol

Diva Marketing Blog

Influencer marketing's roots began in the blogosphere programs of what we called blogger relations. Danica Kombol : In 2009, Everywhere Agency won the Guinness World Record for the most socially networked message in #BEATcancer. Diva Marketing : Influencer Marketing is a service that your agency Everywhere Agency offers.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Research 210
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The Future of Blogging: I Had to Tell You This

Viper Chill

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). Social networks are growing at record-breaking speeds. Further proven by how popular they are on social networks where, again, unwanted information is easier to skip. Not a day later.

Sites 96