Buzz Marketing for Technology

NOVEMBER 10, 2008

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. And at the same time cause marketing was starting to take hold.

Engagement 100

Engagement Cause marketing Web 2.0 Message Boards 100

Waxing UnLyrical

OCTOBER 25, 2010

In the non-profit/cause marketing world, most notably pink, and thus breast cancer. First , you can’t get away from how pink, and by association breast cancer, rule October when it comes to causes and awareness. And my guest bloggers, both frequent and infrequent. I’m calling this the comradeship factor.

Class 248

Class Avatar Cause marketing Postrank 248

Kikolani

JULY 23, 2010

Cause marketing 101 – marketing partnerships between profit and non-profit organizations. The Klingon guide to online marketing – a perspecive for sci-fi fans. Jump start your company Twitter account – from setup to acquiring followers and building community. How social are your customers ?

Resources 129

Resources SEO GPL Mashup 129

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Build Your Defense Shield Especially in times of crisis, it’s a company’s obligation to be as open and transparent as possible, as well as to communicate most expeditiously to those consumers impacted.

CSR 139

CSR Social Media Strategy Consultant 139

Diva Marketing Blog

JULY 26, 2012

Critical : determine your content direction that goes beyond your brands or company messaging. Although your pins should reflect your brand values/promise (Strategy #1) not all pins should be directly related to your products, services or company (Strategy #5). Create a board to tell the story of your company/brand.

Strategy 96

Strategy URL Message Boards Social Networking 96