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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

Business can’t afford not to pursue this type of marketing. Our approach was to use innovative types of content to help tell an incredibly compelling, data driven story in two different ways: Drug Bless America – Interactive Parallax. He wrote Crap: The Content Marketing Deluge and the B2B Content Marketing Strategy Checklist.

Strategy 150
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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. In some (mostly B2B) verticals, pickups in trade media can be more effective than coverage in larger, general interest papers. In the past, these media types were deeply siloed.

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How Social Media and Influencers Have Radically Changed B2B Marketing

Webbiquity SMM

Social media and influencer marketing have each significantly impacted the work of B2B marketers. But the two combined have changed B2B marketing in profound, evolving, and still not completely understood ways. B2B marketers started to realize they needed to produce content people actually wanted to read.

B2B 318
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Build Your Brand a Social Content Ladder in 5 Steps The More Things Change, The More Things Change philsimonsystems Pretty neat tool. I found a few things that somehow missed my eyes. link] amandamagee Thank you, this is amazing. It's wicked fast and being able to pull from Fbook is huge. So far so good. All rights reserved.

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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

WordStream founder and CTO Larry Kim, slumming on an SEOmoz blog, presents five key insights gained from analyzing an enormous quantity of SEM data, including the average cost of keyword clicks by industry (in the b2b technology realm where we dwell, it ranges from $1.11 by BuzzStream Blog. Get Excited.

SEO 192