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Travel Brands that Are Doing Social Right

Ignite Social Media

Social media’s impact on the travel and tourism industry continues to grow stronger. A key part of our social strategy is the curation of UGC. On a continual basis, we encourage OBX visitors to share their photos and videos with us using our branded hashtag, #OBXnow. All employ a strong UGC curation strategy.

Travel 94
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Why Social Media Marketing Isn’t Synonymous with Community-Driven Marketing

Pixlee

Consumers want authenticity from companies, particularly if they plan to purchase a product or service and social proof is a key tactic that helps address any worries or concerns a potential customer might have about making a purchase. For the Breckenridge Tourism Office , who wanted to encourage more visitors, it was a natural fit.

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15 Innovative Brands Using Technology to Power Their Content

Pixlee

Old Navy curates this content from various social media platforms and displays it on its website. Morphe fans are interested in authentic looks, so to power their content, Morphe’s team turned to technology and user-generated content from their #Morphebabes community. In today’s market, customers want to be heard. Breckenridge.

UGC 59
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How to Host a Successful Instagram Takeover in 7 Easy Steps

Hootsuite

Share fresh, authentic content. For instance, curator Kimberly Rose Drew travelled to Milan for a takeover with Prada: View this post on Instagram. so their authentic self should be a natural fit. Choose a hashtag. This step could be optional, if your takeover is part of a bigger campaign that has a hashtag already.

Hosting 111
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17 Instagram Marketing Tips You Can’t Afford to Ignore

Hootsuite

Regrams and UGC: User-generated content is by nature authentic and compelling. Use hashtags wisely. Hashtags are a key way to increase your visibility and discoverability. You can use up to 30 hashtags in an Instagram post. We recommend using between five and nine hashtags per post. Are specific to your niche.

Instagram 112
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10 Instagram Predictions to Fire-up Your Strategy for 2020

Later

Sarah Nicole added that by switching her thought process to “caption first, and image second,” it allowed her to be more journalistic in her approach, while being able to share more vulnerable and authentic moments of her life with her followers. . Instagram Predictions 2020 #4: Authenticity Will Lead the Way for Brands and Influencers.