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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. Influencer Monitoring. Relevant Influencers drive conversation and action so they are an important part of social media. They wanted to figure out which influencer was driving the most impact.

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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

The truth is, many marketing professionals do not know what this software can do, much less what specific companies’ versions can do. This is especially true of the marketing management guys like Buddy, Involver, Vitrue, Wildfire, et al who all hope to be end-to-end solutions. You need Social Influencer Software.

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Start Listening NOW!

SocialFish

If you are not monitoring online mentions of your association, competitors and industry, you will discover the problem too late to effectively counter the negative influence. To help organize the monitoring process for you, Maria Ogneva of Attensity posted 10 Steps for Successful Social Media Monitoring.

Attensity 169