Adam Cohen

JUNE 8, 2010

I had an interesting discussion recently about Social media strategies. When discussing inputs to a social media strategy, an admitted “social media skeptic&# replied that she thought there shouldn’t be a need for them; rather that social media strategies were really just customer relationship strategies.

Social Media 236

Social Media Paid Search comScore Posterous 236

Oktopost

APRIL 22, 2019

These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. That’s one reason why “ dark social ” is one of the biggest lead attribution issues facing digital marketing. Ruler Analytics.

Software 101

Software Marketing Analytics B2B 101

Firebelly

OCTOBER 21, 2009

Digitalia | Indianapolis Social Media Marketing « Don’t try to fight it. Social media is here to stay. Main | social media marketing might be for you (and it might not) » October 21, 2009 Objectified: Our Relationship with Manufactured Objects and, by Extension, the People who Design Them.

Film 100

Film Embedding Paid Search SMS 100

Kikolani

JANUARY 3, 2013

Owned media are media assets that you or your company owns including websites, blogs, and so on. Paid media are media assets that are obtained through external investments such as display ads, sponsorships and paid searches. Here are my 9 recommendations for tools to increase earned media.

Tools 151

Tools Digg Nielsen Klout 151

Webbiquity SMM

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

DECEMBER 19, 2017

AI / Chatbots: Eight writers believe B2B marketers will make greater use of artificial intelligence (AI) in 2018, primarily by developing chatbots or using tools like marketing automation software with embedded AI capabilities. Social Media Marketing Trends. ” — 7 B2B Marketing Trends to Watch in 2018 , circle S studio.

B2B 293

B2B Trends Analysis Marketing 293