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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

JB : How are companies incorporating influence metrics into their marketing? JB : In addition to influencer outreach, how can companies engage in influence mining for customer service? Should companies treat customers differently? TA : Each of our companies is a “smart agent&# in some way. Customer service?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Google Alerts Like most marketing professionals, I have several Google Alerts set up for my name, my company name, and topics of interest to me. Mobile access to the social Web is a virtual requirement to do it well. 100 million people use Facebook mobile every month, by the way).

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88 Expert Content Marketing Posts Worth Another Read

Webbiquity SMM

93% of B2B marketers use content marketing, content marketing is an effective way to engage your fans and followers, whether you’re a B2B company or a B2C company. How to get your blog post shared 1000 times [infographic] by Alltop. B2B Content Marketing Strategy [Infographic] by Visualistan. asks Kate Rinsema.

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30 Awesome Blogging Guides, Tips and Resources

Webbiquity SMM

500 companies maintaining corporate blogs has dropped for the first time since 2007. Yes, Your Company Needs a Blog – 13 Reasons Why by AboutUs. companies now maintain blogs. Five Tips to Make Company Blogs Worth Reading by Marketing Profs. Why You Want To Be the Last Blog Standing by Outspoken Media. Did you hear that?

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