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11 Little Facebook Tips That Bring BIG Engagement Results

Rebekah Radice

Back in 2013, Nielsen released an advertising study in which they noticed participants showed much greater recall of ads if Facebook friends’ icons appeared under who “Liked” that particular product. Today, Nielsen reports that 92% of consumers trust a recommendation from family and friends over all forms of advertising.

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Just get us the Millennials! #Marketing #Fail

Janet Fouts

Millennial’s are just one demographic in your potential market and you need to think carefully before you focus entire marketing campaigns on them. 23% of Millennials have a Bachelor’s degree or higher, making them the most educated generation ( Nielsen ). Make 2015 the year you put mindful social marketing into practice.

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How to Utilize Social Media as a Startup

Socialmedia.biz

While most businesses use PPC or a variety of advertising campaigns to create brand awareness, sometimes, going back to basics and relying on traditional methods to attract customers works the best. What does that mean, you ask? Simple – your readers are merely skimming through the content they come across online.

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Inclusive Design for Social Media: Tips for Creating Accessible Channels

Hootsuite

leigh (@futuraprime) March 25, 2015. Community captions , which allowed accounts to crowdsource captions and translations, has been discontinued. Nielsen Norman Group has helpful guidelines for visualizing links. Know what options are available so you can assist members of your community should they need your help.

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The Complete Guide to Instagram Ads: A Step-by-Step Guide to Advertising on Instagram

Buffer Social

In late 2015, Instagram opened up Instagram ads. Since Instagram launched advertising on its platform in 2015, Instagram ads have driven more than one billion user actions. TrackMaven studied 26,965 brands across all industries and found that brands saw a 100 percent median follower growth from 2015 to 2016. In the U.S.,

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